Live from Austin: Allison and Stephen Ellsworth (Poppi) - How They Became The #1 Soda Brand on Amazon, Pivot During COVID and How They Approach Brand

The Consumer VC: Venture Capital I B2C Startups I Commerce | Early-Stage Investing I Brands

This was recorded live in Austin, during SXSW. Allison and Stephen Ellsworth are the founders of Poppi, the fun(ctional) prebiotic soda for all.

We discuss:

– Their introduction to prebiotics

– How they went on SharkTank

– Rebranding from Mother to Poppi

– Launching during COVID

– Expanding to new markets

– Their approach to content & more

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