Episode 51: Joanne Ward - Leading content strategy at scale

The Content Strategy Podcast

Joanne Ward believes a good content experience is critical to the customer experience. In her chat with Kristina, Jo talks about leading content strategy at scale as part of Salesforce’s evolving content practice. They cover collaborating with other disciplines, advocacy, and the importance of technical writing. Across the entire conversation, there’s a focus on creating task focused and user centered content.