Increase Authority and Revenue with Online Courses

The COPreneur Path Podcast

Most cops have a negative view of online learning. But as a COPreneur, you need to completely re-think your perspective.
Online courses have the ability to create significant opportunities to grow your business's revenue and most importantly create recurring revenue that gives you the capital to scale.
In this episode, co-host Austin Molcyk and I will share with you some ideas and strategies to tap into.
Get all the links, resources and show notes at https://leo2ceo.com/copreneur-path/073
About Adam Wills
I help companies who market products and services related to law enforcement or the military, or are in the hunting & fishing, dignitary security, private security, and private investigations industries.
As a former 15-year law enforcement veteran, deputized US Marshal, law enforcement administrator, lover of hunting and fishing, and enthusiast of all things tactical, I know how to speak yours and your customer's language.
About Austin Molcyk
I began my career in public service with firefighting and EMS, as 4 of the 5 people in my family did. After two years, I was presented the opportunity to switch to law enforcement and never looked back. I worked the jail, switched to patrol, climbed to Patrol Sergeant, and was accepted onto SWAT. I focused primarily on fugitives and narcotics in rural areas, working with the FBI, DEA, HSI, USPI, Secret Service, and the US Marshals Violent Offender Task Force.
During this time, I earned 9 instructor certifications, served as a Field Training Officer, and discovered a love for teaching.
After 8 adventurous years in law enforcement, fate dictated I take a medical retirement. I am now the Chief Automation Officer for BreacherCRM, and Client Success Manager for StoryWeb Creative. I am also in the product testing stage for a revolutionary new emergency communications platform I hope to launch in late 2022.
Web/Social Links

• Podcast Website: https://leo2ceo.com
• Business Website: https://storywebcreative.com/
• BreacherCRM Website: https://breachercrm.com/
• LinkedIn [Adam]: https://www.linkedin.com/in/adam-wills-5b564190/
• LinkedIn [Austin]: https://www.linkedin.com/in/austin-molcyk-4771b2217/
• YouTube: https://www.youtube.com/channel/UC0gADnO-FjN1I7u4btGtXJw
• Email: [e-mail]

Highlights

• [00:50] Welcome to Episode 73 of the COPreneur Path Podcast!
• [01:51] A quick update on how we are helping Copreneurs crush it in the New Year.
• [05:24] Everyone is very busy trying to figure out the 2022 business and training landscape.
• [06:22] Austin shares and example of how online training can work.
• [07:03] Adam explains how poor training forced onto cops has left a bad taste in their mouths.
• [10:36] Online training and courses can be effective if done properly.
• [13:40] Courses run online can be highly efficient and scalable.
• [14:52] We are not suggesting you completely eliminate in-person training.
• [15:54] Using online courses as a supplement to your other training options can provide valuable recurring revenue streams.
• [18:00] Having a smaller and less expensive splinter offer will allow prospects a chance to experience you and your training.
• [25:15] Austin details how your introductory offer can lead to recurring revenue.
• [28:35] The more problems you solve as a business the more money you make.
• [29:25] BreacherCRM is the software tool we have developed to help law enforcement trainers scale and grow their businesses.
• [32:23] How to book a demo call and check out Breacher CRM!
• [33:17] Sledding, Willie Nelson, and some failures - Adam and Austin adventuring in the mountains.

Resources Discussed/Links
https://www.LEO2CEO.com - LEO2CEO Community: A resource for cops who want to start their own business.
https://breachercrm.com - BreacherCRM is the first and only business and marketing automation software that is purpose-built for Law Enforcement Instructors to track and nurture leads, increase client retention, book more classes, and create recurring revenue.