5 ways to be a more sustainable florist

The Floral Hustle

• Welcome flower friends to another episode of the Floral Hustle Podcast!
• This week's mini-episode focuses on the hot topic of sustainability in floristry.
• Jen shares personal experiences and the impact of unsustainable practices on florists' health.

Segment 1: The Need for Sustainability:

• Discussion on the growing importance of sustainability in the floral industry.
• Mention of strange weather patterns and personal experiences with environmental changes.
• Reflection on the negative effects of pesticides and chemicals in traditional floristry materials.

Segment 2: Five Ways to Be a Sustainable Florist:

1. Foam Alternatives:
   • Introduction to "FIBRE floral," a volcanic ash-based product from Oasis as an alternative to floral foam.
   • Discussion on its benefits and challenges, emphasizing its use for sustainable designs.
2. Flower Recycling Programs:
   • Highlighting the importance of not discarding flowers after events.
   • Personal involvement with "Bluebirds and Blooms" and similar organizations that recycle flowers for nursing homes and hospice units.
3. Locally Grown Flowers:
   • Emphasis on the environmental impact of shipping flowers globally.
   • Advantages of using locally grown flowers, including reduced carbon footprint and less plastic waste.
4. Container Reuse:
   • Jen's strategy for curating collections of rental items for weddings.
   • Discussion on lowering environmental impact by reusing containers, reducing plastic usage, and saving costs.
5. Composting:
   • Overview of the city's yard waste program for composting.
   • Personal experience with composting soft stems and other materials, contributing to eco-friendly practices.

Conclusion:

• Encouragement to adopt sustainable practices gradually rather than an all-or-nothing approach.
• Introduction to a free guide available on [Website: thefloralhustle.com/gogreen ].
• Inspiring florists to make a positive impact on the environment and the industry.