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BONUS: How Riskified Empowers Merchants at Their User Summit
Manage episode 446206738 series 3459262
Nội dung được cung cấp bởi Jordan Harris. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Jordan Harris hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Join Jordan as he sits down with Jeff Otto, the CMO of Riskified, during their user conference in Brooklyn, New York back in June 2024. They discussed how the event brings merchants together to share insights and fight fraud collectively and the value of connecting with peers who use the same software, highlighting how these summits deepen trust between merchants and vendors.
Jeff shared his pride in his team for organizing the conference and creating a space for collaboration. They talk about the surprising rise in payment fraud in markets once considered safe and how Riskified uses advanced AI to predict and prevent such fraud, moving beyond just credit card issues to focus on customer identity.
They also discuss the importance of merchants interacting with product builders which helps tailor solutions to real needs, rather than just creating features they think are cool.
Finally, Jeff announces new products like Decision Studio and Policy Decisions. These tools let merchants customize settings and rules, providing more control over fraud prevention strategies.
Enjoy the discussion!
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