Beyond the Listing with Keri Shull and Chuck Richards

The HyperFast Agent Podcast

In this episode of the HyperFast Agent Podcast, host Keri Shull engages in an informative discussion with Chuck Richards from Real Geeks, a company specializing in real estate technology. Richards explains how Real Geeks offers comprehensive solutions for real estate agents, emphasizing their integrated approach that combines lead generation, conversion tools, and an IDX feed with a focus on SEO. The platform is designed to enhance user engagement through features like property favoriting and frequent site visits, feeding into a robust CRM system. This CRM can integrate with others like Follow Up Boss, facilitating automated workflows and providing agents with actionable insights for engaging leads.

Richards highlights Real Geeks' unique offering, particularly its proprietary real estate website with an IDX feed directly from MLS boards, hosted on AWS for speed and security. This setup notably reduces site bounce rates and improves lead conversion. He stresses the importance for agents to have their own websites, rather than relying on brokerage-provided pages, to maintain flexibility and control over their business. Additionally, Real Geeks is introducing an SEO fast track feature that leverages AI to create content-rich, keyword-specific area pages, further enhancing the site's visibility and appeal to potential leads. The episode concludes with Richards highlighting their commitment to optimizing the agent experience by reducing manual tasks and allowing agents to focus more on client interactions.

Welcome to the HyperFast Agent Podcast with Billion Dollar Real Estate Agents Dan Lesniak and Keri Shull, who are top sponsors at eXp Realty. Ready to become an eXp Realty agent with Keri and Dan? Go to https://whylibertas.com/dan or text Dan directly at 703-638-4393.

To learn more about Real Geeks go to https://www.realgeeks.com

Join Keri and Chuck as they discuss…

-How Real Geeks offers comprehensive real estate technology solutions, including an integrated IDX feed, SEO-focused website development, and advanced CRM systems that track user behavior and facilitate automated workflows for better lead engagement and conversion.

- How Real Geeks has a unique self-hosted, AWS-powered real estate website platform, providing fast load times and enhanced security, which significantly reduces bounce rates and aids in better lead conversion.

- A new feature from Real Geeks, the SEO fast track with AI-generated content, which creates keyword-rich, area-specific pages to improve site visibility and attract targeted leads, while also ensuring unique content for each site to stand out in the competitive real estate market.

QUOTES TO SHARE

1. "We provide lead gen and conversion solutions for agents. So starts with that all important IDX feed. Built on a site that is a real estate site hyper focused on SEO." Chuck Richards

2. "So if an agent was trying to figure out the right solution where they can have kind of an all in one system, you're one of the only companies I've talked to that has the website, the SEO capability, and the IDX feed, and then you're technically a CRM on top of that." Keri Shull

3. "We're launching what we call our SEO fast track with built in AI content for your website... The AI engine is going to programmatically build out dozens and dozens of area pages using those search fields to create those longtail keyword based pages." Chuck Richards

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