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HOW TO BOOST YOUR REVENUES BY UP TO 900%
Manage episode 381841419 series 2283181
If you presented your offering to 100 people all at once, approximately 5 would be open to a pitch, 50 would blank you, and 45 would be like, “maybe but not now”.
These are called the “Forgotten 45%”, and they hold potentially 9 times the revenue you get from those ready to buy right now.
YES, A POTENTIAL 900% LEAP IN YOUR REVENUES!
Maybe they don’t want to engage because it’s not the right time for them, or they need to know more about you, or even that they already have suppliers that do what you do.
Who knows, but what I do know is that each quarter some of the “Forgotten 45%” could drop into the “Fruitful 5%”, so what’s the problem?
Well, the problem is that in a world fixated with making money by the end of the month, most salespeople invest zero effort into the "Forgottens", and so miss out on a rich seam of business.
“Want to buy from me? No, OK, I’m off to the next then”. That’s a rookie error, right there.
In this Mike Ames Recruitment Show, we’ll be looking at how you can work with the Forgotten 45%, so that more of them become clients.
We start by explaining why most companies don’t tap this rich source of revenue.
Then we show you how to identify who they are, how to convert them into clients in record time, and how to spot the timewasters who need to be ignored.
It’s a simple system that anybody can implement; you’ll be surprised how easy it is.
Imagine the boost in revenue that could provide!
62 tập
Manage episode 381841419 series 2283181
If you presented your offering to 100 people all at once, approximately 5 would be open to a pitch, 50 would blank you, and 45 would be like, “maybe but not now”.
These are called the “Forgotten 45%”, and they hold potentially 9 times the revenue you get from those ready to buy right now.
YES, A POTENTIAL 900% LEAP IN YOUR REVENUES!
Maybe they don’t want to engage because it’s not the right time for them, or they need to know more about you, or even that they already have suppliers that do what you do.
Who knows, but what I do know is that each quarter some of the “Forgotten 45%” could drop into the “Fruitful 5%”, so what’s the problem?
Well, the problem is that in a world fixated with making money by the end of the month, most salespeople invest zero effort into the "Forgottens", and so miss out on a rich seam of business.
“Want to buy from me? No, OK, I’m off to the next then”. That’s a rookie error, right there.
In this Mike Ames Recruitment Show, we’ll be looking at how you can work with the Forgotten 45%, so that more of them become clients.
We start by explaining why most companies don’t tap this rich source of revenue.
Then we show you how to identify who they are, how to convert them into clients in record time, and how to spot the timewasters who need to be ignored.
It’s a simple system that anybody can implement; you’ll be surprised how easy it is.
Imagine the boost in revenue that could provide!
62 tập
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