Compassionate Marketing with Chip Conley

The Mindful Marketer

Ready for some "Baja A-has?" In this episode of The Mindful Marketer podcast, we explored:

* What it means to be a modern marketing elder

* The distinction between empathy and compassion

* How the Modern Elder Academy practices compassionate leadership and marketing -- and where their marketing plan initially got it wrong

* The power of "Third Vault" stakeholder conversations

* The three components of compassionate marketing--and how you can use it to deepen trust with your stakeholders

A hearty thanks to my longtime friend and wisdom co-worker, Chip Conley.

• Learn more about the benefits of compassion through Shauna Shapiro, PhD.

• Stay tuned for our future collaborations with the Modern Elder Academy in 2023.

• Visit their 2023-2024 retreat schedule at modernelderacademy.com. Tell Chip that Lisa sent you.

P.S. Don't miss future shows—register for our private "know ahead" list at themindfulmarketer.com.