[Quick Tip] Lead with the Problem - 278

The Speaking Club: Mastering the Art of Public Speaking

I had a similar issue come up with two clients this week, and it’s a mistake I see people making regularly, not just with their speaking, but in other critical content too. This mistake can result in people not paying attention to you, lost business opportunities, and normally leads to frustration and the question, “I just don’t understand what I’m doing wrong!” What they are doing wrong is not leading with the problem.

That’s why in this episode I’m sharing:

• What leading with the problem means.
• Where you should be doing it.
• Why you are likely losing people’s attention.
• The simple exercise you can do to avoid the LinkedIn advert issue.
• The important check you need to make about where your audience is.
• Examples to illustrate.

Enjoy!

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Books:

Grab your copy of Straight to the Top - How to Create and Deliver a Killer Elevator Pitch

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(If you want to hear Lavanyaa talk about her experience you can do that here)

Resources:

FREE RESOURCE - The 5 Levels of Pain

FREE NEW GUIDE - From Blank Page to Stage

Live Masterclass - 6 Step Blueprint to Creating Talks that Engage and Sell (without selling)

Take the Snackable Story Challenge

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