Investing in start-ups helps you learn how to launch & lead your own business!

The StartUp to ScaleUp Game Plan

Simon Bird is the CEO & co-founder at RevLifter who combine AI, hyper-personalization, data, algorithms, and cutting-edge UX and design to enable retailers to personalise their online offers.

Revlifter raised their Series A from Gresham House Ventures & Maven Capital Partners - they’ve rapidly scaled to $10m ARR and sold to online businesses of all shapes & sizes including blue chips like New Balance, Harvey Nichols, Staples and AT&T.

Simon discussed:

• How he formulated a successful SaaS business concept on the back of a napkin in a London café!
• Learning the good, the bad and the ugly of startup leadership by investing in start-ups before you launch your own business
• Lessons for European Saas businesses looking to replicate their success & their culture in The States
• “If you’re gonna hire people, they should really be telling you what to do rather than the other way round”
• The dangers of being too hands-on as a CEO in terms of your mental & physical health – learning how to let go!

For more Revlifter insights head over to https://www.revlifter.com/ and for guidance on recruiting exceptional B2B SaaS startup & scale-up leaders check out https://alpinasearch.com/