16. Innovation to Help Customers Become Net Positive, with Virginie Helias
Manage episode 341274007 series 3359431
Thông tin tác giả Wayne Visser được phát hiện bởi Player FM và cộng đồng của chúng tôi - bản quyền thuộc sở hữu của nhà sản xuất (publisher), không thuộc về Player FM, và audio được phát trực tiếp từ máy chủ của họ. Bạn chỉ cần nhấn nút Theo dõi (Subscribe) để nhận thông tin cập nhật từ Player FM, hoặc dán URL feed vào các ứng dụng podcast khác.
My guest this week is Virginie Helias, who is Chief Sustainability Officer at Procter & Gamble. Listen to Virginie talk about:
- Why the goal of thriving must be thriving for all people, not only for the few – and how innovation and collaboration are the key
- How licensing technology – such as digital watermarks to enable increased and improved plastic recycling – can help sustainable innovations to scale
- Why it is essential that employees are part of the thriving movement, most of whom now expect companies to help them achieve net positive
- How changing consumer behaviour is key, which requires creative communication, and increased performance and convenience of sustainable products
- What P&G’s new commitment to build a water positive future means, including restoring more water than is consumed during the use of its products
Key links:
Virginie Helias (LinkedIn)
P&G Lead With Love (webpage)
P&G Sustainability (webpage)
P&G Citizenship Report 2021 (report)
A Place to Thriving (poem)
Thriving (book)
Wayne Visser (LinkedIn)
34 tập
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