#7: Measuring the Impact of your Employer Brand with James Ellis

Throw Out The Playbook

In this episode, James Ellis, an Employer Branding Expert and the founder of Employer Brand Labs, shares insights on employer branding, its financial impact, and the misconceptions surrounding it. He emphasizes the importance of creating a strong employer brand that is clear and distinct, rather than aiming to look good to everyone. James also discusses the financial implications of employer branding and how it can drive business outcomes and shares the language you can use to make the case for Employer Branding to leadership.

📬 Newsletter: https://link.rhonapierce.com/YZEviw

📊 Employer Brand Value Report: https://bit.ly/ebvalue

//TIMESTAMPS:

00:00 INTRODUCTION

01:09 - James' Unconventional Path to Employer Branding

05:06 - Misconceptions About Employer Branding

14:08 - Making the Financial Case for Employer Branding

24:33 - Strategies for Presenting the Business Case

36:49 - Proving the Value of Employer Branding

37:03 - Building an Employer Brand on a Limited Budget

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🌟 CONNECT WITH JAMES
💼 LinkedIn: https://www.linkedin.com/in/thewarfortalent/
🌐 Website: https://www.employerbrandlabs.com/
📩 Newsletter: https://employerbrandheadlines.substack.com/

🐦 Twitter: https://x.com/thewarfortalent
📹 YouTube: https://www.youtube.com/@EmployerBrandLabs

🎙️ Podcast: http://thedefinitionofinsanity.show/

🌟 CONNECT WITH ME
💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce

💜 Leave a review on Apple Podcasts
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🟢 Leave a rating on Spotify
https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

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