Chuyển sang chế độ ngoại tuyến với ứng dụng Player FM !
Building Alignment with Sales & Marketing
Manage episode 172961113 series 1384539
Julie Jones is the VP of Supplier and Solutions Marketing at Avnet where she is responsible for defining and executing supplier and solutions focused marketing strategies that accelerate growth, expand market share and deliver measurable return on investments for Avnet’s suppliers and customers.
Julie joins host Renee Yeager to share her Top 3 Steps for Building Alignment with Sales & Marketing Teams. The disconnect between sales and marketing is a very common problem not exclusive to the tech industry. Oftentimes, the two teams set goals the other is not aware of or agrees with. These pitfalls can negatively impact productivity, team morale and a company’s bottom line.
In this podcast, Renee interviews Julie to find out how listeners can start defining goals that are mutually beneficial between both teams, implementing recurring communication cadence and committing to improvements. Plus, Julie shares insights from her more than 18 years of global business management experience including strategic marketing, strategic planning, product management and sales in the technology industry.
34 tập
Manage episode 172961113 series 1384539
Julie Jones is the VP of Supplier and Solutions Marketing at Avnet where she is responsible for defining and executing supplier and solutions focused marketing strategies that accelerate growth, expand market share and deliver measurable return on investments for Avnet’s suppliers and customers.
Julie joins host Renee Yeager to share her Top 3 Steps for Building Alignment with Sales & Marketing Teams. The disconnect between sales and marketing is a very common problem not exclusive to the tech industry. Oftentimes, the two teams set goals the other is not aware of or agrees with. These pitfalls can negatively impact productivity, team morale and a company’s bottom line.
In this podcast, Renee interviews Julie to find out how listeners can start defining goals that are mutually beneficial between both teams, implementing recurring communication cadence and committing to improvements. Plus, Julie shares insights from her more than 18 years of global business management experience including strategic marketing, strategic planning, product management and sales in the technology industry.
34 tập
Tüm bölümler
×Chào mừng bạn đến với Player FM!
Player FM đang quét trang web để tìm các podcast chất lượng cao cho bạn thưởng thức ngay bây giờ. Đây là ứng dụng podcast tốt nhất và hoạt động trên Android, iPhone và web. Đăng ký để đồng bộ các theo dõi trên tất cả thiết bị.