Episode 15 - Why 1 Marketing Channel Isn't Enough

Trades Secrets: Contractor Marketing

This week we're discussing why you can’t focus on just 1 marketing channel! Throwing all your marketing budget at 1 channel will yield inconsistent results & there is no ONE marketing channel that will deliver all the leads you need.
You don’t necessarily know where your customers are…marketing is testing, analyzing and refining so allow your data to speak for itself & be sure to make DATA DRIVEN DECISIONS, otherwise you’re just throwing money at what you assume is the right channel.
Multiple channel marketing is crucial to help you achieve a further reach and increase engagement. Remember, 8 touches are needed to be remembered, so spread them out.

Find out how we can help you grow your business: https://elevmarketing.com/
Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.