A Party With a Purpose: Rethinking Economics and Impact for Music Festivals in Africa with Walter Wanyanya

Unlocking Africa

Episode 137 is with Walter Wanyanya, a Zimbabwean creative and tech entrepreneur. He's the founder of Apple gadget retail company TechTools Technology as well as the founder of Ngoma Nehosho, a music promotion and marketing company. In the music industry, he is commonly known for his work as the manager of the late popular musician, Oliver Mtukudzi.
He is also the Founder and Artistic Director of the Jacaranda Music Festival, the Jabulani Jazz Festival, and the Flame Lily Rock Music Festival in Harare. Walter is also a board member of African Cultural Connections.
What We Discuss With Walter

• The transition from being a musician to becoming an event organiser and music promoter.
• What is the crossover between the Tech and the event management work that Walter does?
• How has the success he has had in the tech business influenced the way that he operates in the music industry?
• What are some of the challenges you face when organising such a large-scale music event in Africa?
• How does the festival impact the local community in Harare, both economically and culturally?

Did you miss my previous episode where I discuss Locally Led Development: The Importance of Local Leadership in International Development? Make sure to check it out!
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Connect with Terser on LinkedIn at Terser Adamu, and Twitter (X) @TerserAdamu
Connect with Walter on LinkedIn at Walter Wanyanya, and Twitter (X) @wanyanyawalter

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