52 Make Your Freebies Sell For You (Don't Keep Helping For Free)
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Thông tin tác giả Sumantha McMahon được phát hiện bởi Player FM và cộng đồng của chúng tôi - bản quyền thuộc sở hữu của nhà sản xuất (publisher), không thuộc về Player FM, và audio được phát trực tiếp từ máy chủ của họ. Bạn chỉ cần nhấn nút Theo dõi (Subscribe) để nhận thông tin cập nhật từ Player FM, hoặc dán URL feed vào các ứng dụng podcast khác.
"Your freebie should tell people the what, and your paid offer should show people the how. It's like giving people a packed bag for a single trip. But if people want to know how to pack their bags for other trips, they have to pay for that knowledge."
THAT is one of the biggest takeaways from this episode.
In this episode, I help you decide just how to give away enough for free to create trust and desire, but not so much that it puts people off investing in what you offer.
I cover:
- Structuring consultation calls
- Lead magnets
- How to give people a 'try before you buy'
- How to sell via freebies
Enjoy :-)
- Sumantha
Links mentioned in this episode:
Video: Why I don't think you should offer free taster sessions
Set up free ConvertKit account to promote your lead magnet and collect email addresses
P.S. If you want to have chat about how we might be able to work together, I'd love to meet you. Book a call now.
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