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An Approach Most Marketers Wouldn't Recommend (But I Do)
Manage episode 347979428 series 2534823
Many marketers will tell you that consistency in content creation is key. "Publish every Tuesday to establish trust by fulfilling expectation. Commit to creating content on a schedule so it drives traffic and brand equity over time."
At first, yes. When you start from zero you need to give about 6 times for every 1 ask. Once you're established and have an audience, you can get away with more flexibility which is great if you actually perform better when given flexibility.
I wrote you a letter and I'm reading it here. This episode is about a calmer approach to content marketing in a world where 500 million tweets are published each day.
See my latest email (the one I read on this episode - and you'll get the point of doing text PLUS voice)
Sign up for my emails: emilybinder.com/email
Subscribe free, rate and review this minipod in your favorite app or as an Alexa Flash Briefing: emilybinder.com/podcast
Hosted on Acast. See acast.com/privacy for more information.
733 tập
Manage episode 347979428 series 2534823
Many marketers will tell you that consistency in content creation is key. "Publish every Tuesday to establish trust by fulfilling expectation. Commit to creating content on a schedule so it drives traffic and brand equity over time."
At first, yes. When you start from zero you need to give about 6 times for every 1 ask. Once you're established and have an audience, you can get away with more flexibility which is great if you actually perform better when given flexibility.
I wrote you a letter and I'm reading it here. This episode is about a calmer approach to content marketing in a world where 500 million tweets are published each day.
See my latest email (the one I read on this episode - and you'll get the point of doing text PLUS voice)
Sign up for my emails: emilybinder.com/email
Subscribe free, rate and review this minipod in your favorite app or as an Alexa Flash Briefing: emilybinder.com/podcast
Hosted on Acast. See acast.com/privacy for more information.
733 tập
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