How I Leveraged My Full Time Career to Launch My Side Hustle

Young Boss with Isabelle Guarino

Today, I'm excited to share insights from Sarah Edelman's recent appearance on the Young Boss Podcast. Sarah's journey of balancing a full fledged career, freelancing, and founding craft cotton candy brand, Fluff Yeah, is a tale of resilience, creativity, and unstoppable drive.
In this episode, Sarah divulges how her youth and social media savviness became invaluable assets for her business. She shares tips on leveraging digital platforms to carve out a niche in the market and most importantly, drive sales. But it hasn't been all cotton candy cocktails and Instagram fame. Sarah opens up about the challenges she has faced, from navigating seasonality to overcoming logistical nightmares like shipping and regulatory hurdles.
However, Sarah's ability to pivot has been key to Fluff Yeah's success. Transitioning from in-person events to a prepackaged model allowed her to align her business with both her goals and personal life. And as a mom, Sarah's drive to create a legacy for her daughter fuels her entrepreneurial spirit.
Financially, Fluff Yeah may not be raking in six-figure revenues (yet), but Sarah proves that the bottom line doesn't solely measure success. With a gross income ranging from $10,000 to $20,000 a year, she emphasizes the importance of dedication, innovation, and strategic growth.
Sarah’s three tactical tips for aspiring entrepreneurs are: just get started, prioritize market research, and well, you’ll have to tune in for the third.
Hit that follow button and subscribe wherever you get your podcasts to stay in the loop on more incredible stories like Sarah's. And remember, your youth is your power.
Subscribe to Young Boss with Isabelle Guarino wherever you get your podcasts, and be sure to like, share and follow on Instagram and TikTok.
And remember, youth is your power.