Women in franchising, mom life and women supporting women with Larissa Ortiz Palatiere
Manage episode 419069500 series 3575086
In this episode, Larissa Palatiere, a franchising expert, joins me to discuss her career in franchising and her role in starting the Women's Franchise Network (WFN) Dallas chapter.
We talk about the unique aspects of the franchising industry and the opportunities it offers. Larissa shares her insights on franchise development and the importance of understanding all aspects of the business. We also dive into the growth of Chicken Salad Chick and its focus on providing a great guest experience.
Larissa highlights the high percentage of female franchise owners in Chicken Salad Chick and the need for more representation of women in franchising. Larissa discusses the importance of representation in franchising and the responsibility to show up and be a leader. She shares her experience of navigating a low point in her career and personal life and how she overcame it.
We also talk about the challenges of balancing work and motherhood and the need to be intentional with time and presence.
Larissa's future goal is to become a franchise partner and expand the Women's Franchise Network.
GIVEAWAY: Like and comment on this episode on YouTube for a chance to win some SizzleSociety merch and a $25 Chicken Salad Chick gift card. 2 winners will be selected on 3/25. Must be 18 to enter. YouTube is not associated with this giveaway.
Takeaways:
- Franchising offers opportunities for individuals to become small business owners and provides a support network for entrepreneurship.
- Franchise development involves guiding potential franchise partners through the franchising process and ensuring a good fit for both parties.
- Small brands preparing for fast growth should focus on maintaining a strong culture and laying out clear expectations for franchise partners.
- Chicken Salad Chick stands out in the franchising industry with its unique positioning, delicious product, and great guest experience.
- The Women's Franchise Network (WFN) provides a platform for women in franchising to connect, share resources, and support each other.
More from Larissa Ortiz Palatiere:
More from Chicken Salad Chick:
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To sponsor the show or apply to be a guest, email: thesocietypod@sizzlesociety.com
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