Join us as we embark on a real-time series following long-time business partners—functional medicine doctor Nathan Morris, MD, and Kara Ware, NBCHWC—learn with them as they explore relevant topics for every functional medicine practitioner such as integrating genetics into your practice, marketing to your ideal patient and how to integrate a health coach to increase efficiency for a more dynamic practice.
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S4. Bonus Episode: A look at Cannabis in Pediatric Medicine with Dr. Jennifer Anderson
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Dr. Jennifer Anderson joins the show for a bonus episode, where she tells her personal story of her son finding relief from his seizures through cannabis.Dr. Jen fought and endured backlash so that now she can not only provide care to her son but to more families, and so that she could influence Child Services and local lawmakers to allow children …
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S4 Ep7 - Cannabis's Future is Bright!
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In this final episode, we'd like to talk to you about the future of cannabis and more specifically, the future of cannabis research, products, and medicine. Policy Marijuana Policy Project Research Multidisciplinary Center for Cannabinoid Research (or MCCR) Cannabis and Cannabinoid Research Journal. Dr. Ethan Russo CBG observational study Genetics …
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S4 Ep6 - Purchasing Cannabis Products
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Whether or not you decide to recommend cannabis in your practice, it is important to be familiar with basic aspects of therapeutic use, like quality, and method of intake, and what to consider when talking to patients about including cannabis in their care plan. So today we're going to cover the three most important things to know about choosing a …
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The responsibility of deciding what goes on a product label is dependent on each individual state. So some labels will tell you more than others. Today we're going to break down the three things to look for: the cannabinoid profile, dosing, and even some nerdy elements that might surprise you. Resources mentioned in this episode How to Help Patient…
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Cannabis is not going to be appropriate for everyone and is by no means harmless. Whether the patient is self-medicating or you, the provider, want to recommend cannabis, there are important things to consider like drug interactions, side effects, sensitive populations, and even addiction and withdrawal. In this episode, we answer Can Cannabis Caus…
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S4 Ep3 - What is the Endocannabinoid System and How to Affect It
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In episode 3, we take a look at what research exists on therapeutic cannabis, understand how the endocannabinoid system works, why it's important, and how you can support your patients’ endocannabinoid systems with and without cannabis. Medical cannabis and cannabinoids for impaired sleep Cannabis and Cannabinoids what you need to know The Endocann…
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Are the laws worse than the plant itself? In this episode, we explore the history of cannabis in the late 20th century; how efforts made by Richard Nixon and Ronald Reagan furthered our prejudice against cannabis, and the impact of all of this on socioeconomically disadvantaged communities. To view resources mentioned in this podcast go to Kara War…
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Discover whether the origins of our long-standing prejudice towards cannabis is based on fact or fiction. This season, we kick things off by diving into the complicated history of cannabis in 1930s America. Our hosts are joined by drug historian, Emily Dufton, and endocannabinologist Dr. Janice Knox. To read the resources mentioned in this episode,…
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Welcome to Season 4: From Prejudice to Practice: Unlocking the Therapeutic Cannabis Industry
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We are excited to be back with you for Season 4: From Prejudice to Practice: Unlocking the Therapeutic Cannabis Industry. According to a recent survey, 1 in 5 American adults is consuming some form of cannabis. The important thing to consider is whether or not you intend to recommend cannabis products in your practice, many of your patients are alr…
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Conversations with Clinicians: Pharmacogenomics with Dr. Jamie Wilkey
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Dr. Jamie Wilkey is the CEO of PGX Consulting Confidence Academy. The future of pharmacy is changing... Adverse drug responses are the fifth leading cause of death in the United States today. Traditionally, pharmacy has been very product-based, and it's giving patients the medication that doctors prescribe. However, over the past 20 years, the fiel…
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Conversations with Clinicians; Answers to Anorexia with Dr. James Greenblatt, MD
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It’s time to fundamentally change our treatment model for anorexia nervosa. Check out Dr. Greenblatt, MD's new book, Answers to Anorexia at https://www.jamesgreenblattmd.com/answers-to-anorexia/ The recovery, relapse, and mortality rates for anorexia are simply staggering. We can’t afford to wait. Roughly 3 million people in the US over 15 years ol…
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Nutrigenomics and the Big Picture #11
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Nutrigenomic testing allows practitioners to identify their patients’ unique genetic differences. These differences can impact nutrient requirements, susceptibility to environmental factors, or predispositions to chronic conditions. Combining nutrigenomic testing with organic acids testing (OAT) provides practitioners with key biomarkers that can b…
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Nutrigenomics and the Big Picture #10
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A 35-year old woman, grew up in a rural Pennsylvania farming community. 4 neighborhoods in total and acres and acres of rural farmland. The water source is owned by a private company; the owner is a local farmer. Evidently, the water has been leaking up to 70%. Breast cancer, celiac, asthma are on the rise in the community. One girl died of an asth…
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A 29-year old man struggling with addiction. When he was younger, he was diagnosed with ADHD/ADD, struggled with focus, parents didn't want to place the patient on medications and didn't know about addressing root causes manifesting these symptoms. He began using drugs in high school and eventually fell into heroin and Alcohol. SNPs mentioned in th…
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A 55-year-old female who has been living with IBS since her early twenties. She had possible food poisoning around 7-years ago. She is eating a whole foods diet yet still has regular exposure to gluten and dairy. The patient adores running, however, is experiencing frequent injuries. Patient's top objectives 1. IBS 2. Mood 3. Energy 4. Weight 5.) R…
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A 45-year-old female who is inquiring about bio-identical hormones for depression, anxiety, and weight gain. Patient's top objectives 1. Hormones 2. Mood 3. Weight COMT Val/Val (wild type) COMT met/met (homozygous) SNPs (genetic variants) mentioned in this minisode: Vitamins/Minerals/Omega 3s category: · PEMT (rs7946) (Choline) Cognitive Health and…
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A 57-year-old male CEO, with problems with memory. Pt has borderline blood pressure. Problems with memory started with taking a statin. Pt also has issues with borderline blood sugar HGA1C is 5.8 and bloating. Loses weight by avoiding fats and carbs Patient's top objectives: 1. Memory 2. Borderline blood sugar 3. Borderline blood pressure SNPs (gen…
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31-year old male, placed on Ritalin in the second grade, whose top objectives are anxiety and depression, especially in the winter months, food aversions, year-round allergies SNPs (genetic variants) mentioned in this minisode: Vit/Min/Omega 3s category: BCMO1 (rs12934922, rsrs7501331) (Vit A) GC (rsrs2282679), (Vit D) CYP2R1(rs10741657) (Vit D) DH…
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A 57-year old female patient, Dx with Hashimotos, has felt/been sick for 12+ years. Hx of mold illness, heavy metal toxicity, extreme fatigue, anxiety, vision problems, difficulty thinking, can’t lose weight. The patient has a clean DF/GF diet; has done AIP in past. No alcohol, limited caffeine. Eats very clean diet, loads of vegetables and plant m…
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A35-year old working mom of 3. The patient says “I am young but I feel so old.” It is hard for her to enjoy life and time with her kids when she is always feeling tired, foggy-headed, and achy all over. Top objectives: Brain fog fatigue- exhaustion Headaches that have recently turned even more extreme Achy all over SNPs (genetic variants) mentioned…
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A 56-year old woman who is dealing with significant weight gain, binge eating when stressed, and persistent knee pain? Top objectives: Weight Stress Injuries SNPs (genetic variants) mentioned in this minisode: Weight-Management category: APOA2 (rs5082) (Response to saturated fats) FTO (rs9939609) (Protein Intake) PPARG (rs1801282) (Monosaturated fa…
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A 32-year old female living with PCOS for the past 12-years. Asthma is in her health history. PCOS began when the patient went to college. Up until then, she was extremely motivated, hard-working, and accepted into an Ivy League school. Top objectives PCOS Weight gain Fatigue SNPs (genetic variants) mentioned in this minisode: Immune category: Il-6…
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S3 Ep7 Creating the Raving Fan: The Goal of the Marketing Journey
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In the marketing campaign we described this season, we’ve harnessed the power of simplicity to turn prospects into patients. But with these new patients in our practice, how do we continue to build upon our relationship and transform these new patients into raving fans? Season 3 Landing Page GMOTG Nutrigenomics Case Study Virtual Events with Dr. Na…
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S3 Ep6 - A fresh take on an old service: why emails are our “new” favorite thing!
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Like in any good relationship, communication is king. Learn from experts on how to structure a communication campaign for your prospective patient, and how to make this process simple and streamlined. For resource mentioned in this episode, visit karawarecoaching.com The Kalish Institute Telehealth Business Essentials Bootcamp Get GMOTG episodes, b…
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S3 Ep5 - How to be seen as an expert and authority by your avatar
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When your prospective patient says ‘yes’ and engages with your ad, where do they land after that? We’re going to explore how to continue their customized experience and why it is important to hold back on pushing the sale...for now. For resource mentioned in this episode, visit karawarecoaching.com The Kalish Institute Telehealth Business Essential…
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S3 Ep4 - Choosing the right medium for your ad (best bang for your buck!)
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In order to make our marketing efficient, we need to meet our prospective avatars where they are: mentally, and physically. This episode dives into the importance of true market research, the role social media can play in your practice, and offers some tips and tricks to make this step easy and effective. Resources For the resources mentioned in th…
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S3 Ep3 - Breaking the inertia by grabbing their attention with an effective ad!
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This season breaks down the myths of marketing and equips you with powerful tools to build better relationships with prospective patients An object at rest will want to stay at rest, that is why the first step of the marketing yes ladder is breaking inertia. Learn how to encourage your prospect to say yes to small steps, rather than asking them to …
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S3 Ep2 - Why Most Advertising is Totally Useless and What to do Instead
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This season breaks down the myths of marketing and equips you with powerful tools to change your practice for the better. In episode two, we identify two common marketing mistakes and hear renowned marketing expert Allan Dib, explain the importance of defining an avatar and joining the conversation that is in their mind for our marketing materials.…
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S3 Ep1 - Marketing to Everyone is a Sure-Fire Way to Appeal to No One
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Welcome to Season 3 of Good Medicine On the Go! This season breaks down the myths of marketing and equips you with powerful tools to change your practice for the better. In episode one, we hear renowned marketing expert Allan Dib, explain the importance of a niche, and how to choose one for your next marketing campaign. Resources: For resources men…
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Season 3 Trailer - Reimagining Marketing: Simple Steps to Build Relationships and Strengthen Your Practice
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We are excited to be back with you for Season 3, where we will be discussing marketing for your functional medicine practice. You are a great doctor, but maybe you’ve seen a low conversion rate or a dip in new patients since the pandemic forced many practices to go virtual. Marketing is the key to getting you back where you want to be, helping pati…
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S2 Ep7 - Interviewing, Hiring, Training, Optimizing the Integration Structure of a Health Coach
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In our last episode of the season, we bring together key learnings and expert voices from the past 6 episodes. We summarize how to optimize entry points and utilize a health coach to improve your practice and make functional medicine more approachable, affordable, and sustainable. Learn about board-certified health coaches, where to find them, and …
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S2 Ep6 - The New Modifiable Lifestyle Factor (Finances)
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Learn how to discuss finances with your patients, and why this conversation is critical to a sustainable functional medicine lifestyle. What can the practice do to make functional medicine more affordable? Discover why working within a patient's financial threshold can actually benefit the therapeutic partnership. Functional Medicine Care Planner A…
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S2 Ep5 - The 15-minute Entrance to Your Practice
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Discover the business benefits of overhauling your Welcome Call and positioning a health coach as this most important first encounter Prioritize your patient by assessing their needs and readiness from the first encounter, and gauge preparedness for the long journey of Functional Medicine Optimize conversion rates by onboarding the right patients, …
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S2 Ep4 - Health Coach Workflow Models in Clinical Practice: Part 2
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Interested in using a health coach? We answer the questions: how does a coach fit into a Functional Medicine practice, what does collaboration look like, and how does the health coach get paid? Episode #4 highlights a medical provider contracting a 1099 Independent Contractor for health coaching and possibly additional skills above and beyond healt…
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S2 Ep3 - Health Coach Workflow Models in Clinical Practice: Part I
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Ready to integrate a health coach? You need well-designed operational and communication systems to create continuity of care. Take a look at Kara's proven proactive strategy model course, Therapeutic Partnerships Roadmap. In Part 1 Meet Ashely Howell, National Board, Functional Medicine Certified Health Coach Interested in using a health coach? We …
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S2 Ep2 - The Missing Intervention in Healthcare - The Science of Health Coaching
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We are joined by Margaret Moore (aka Coach Meg) to discuss how health coaching is the #1 missing intervention in healthcare. We learn about the science of sustainable behavior change, the unique and powerful skillset of health coaches, and how integrating a coach into your practice can bring on game-changing results. Ready to open or restructure yo…
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S2 Ep1 - Building a robust practice based on patient readiness
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Creating entry points based on patient readiness Breaking down Functional Medicine Journey into incremental steps Here’s how we’re going to use a health coach to make Functional Medicine more approachable, affordable, and sustainable Ever struggled with patient retention? Are you wondering how to open up your Functional Medicine practice to a broad…
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S1 Summary- Highlights and A Sneak Peek a Season 2
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As we wrap up Season 1 of our show and prepare for a great Season 2, we wanted to take this episode to highlight and recap Episodes 1-7 and give you an inside look at what is on the horizon. In season one, we created an entry point for practitioners new to Nutritional Genomics, from understanding how our genetics influence our mood, immune resilien…
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S1 Ep7- Exercise is as Unique as Your Patient
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We’ve all heard the advice, ‘eat right and exercise’, but it’s often not clear cut what exercise is best for each individual needs, how long we should exercise, and the timing of exercise. In this week’s episode, we discuss practical ways to keep patients exercising safely and effectively. We talk about things to look at on genetic reports, such as…
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S1 Ep6- Why is the Generic Advice "Eat Right and Exercise" Bad Advice?
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This episode featuring Dr. Penny Kendall-Reed explores how clinicians can use genetics to inform patients in their weight management journey. We discuss how certain hormones and SNPs can determine the best diet and what “eating healthy” really means for each individual. We share practical advice for providers to identify which variants to reference…
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In the first of this two-part series, we explore how environmental and emotional factors such as stress and fear can highlight and exacerbate unhealthy eating patterns. We discuss the connection between neurotransmitter production and function and mood, sleep, weight management, and cravings. We look at two of the most important neurotransmitters, …
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S1 Ep4- Finding The Best Pricing Model For Your Practice
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In this episode, we address pricing and how to create a reasonable pricing model for long term viability. We discuss four models of pricing and give the pros and cons for each, along with tips for transitioning and growing your functional medicine practice. This topic is a passion of ours because we often see doctors with an immense amount of knowl…
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This week, a renowned expert in functional immunology, Dr. Sam Yanuck joins us to share a variety of ways that genetic testing can give us insight into chronic inflammation and better understand how to control the drivers of susceptibility to COVID-19. We discuss lifestyle changes and supplementation that may help lessen chronic inflammation, how g…
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S1 Ep2- First Things First, Mental Health
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This week, we are thrilled to be joined by Dr. James Greenblatt, a pioneer in the field of integrative medicine for over 30 years. Dr. Greenblatt discusses why it’s critical to use genetic testing in the field of mental health and shares how understanding neurotransmitters and our genetic polymorphisms provides a path to help patients understand th…
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Welcome to the first episode Good Medicine On the Go with Dr. Nathan Morris and Kara Ware
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Welcome to Good Medicine On the Go. We are your hosts, Dr. Nathan Morris and Kara Ware, Clinical Coordinator. In this week’s episode, we introduce ourselves and do a deeper dive into how we are reimagining the functional medicine journey. We discuss why Nutritional Genomics is more relevant in our society now than ever before, and why it’s importan…
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