show episodes
 
Hey there, welcome to "The Kara Report"! Each week, we’re sharing what we see real businesses doing to grow their business and expand their reach to help you grow your business and become a marketing pro. In each episode, we get granular and talk about real-world marketing strategies, what DOESN’T work when scaling your business, and host candid conversations on the latest business and marketing trends. We'll even share the juicy data we collect and behind-the-scenes bloopers as they come. N ...
  continue reading
 
Artwork

1
Coupla Questions

Coupla Questions

Unsubscribe
Unsubscribe
Hàng tháng
 
Dannielle & Claire take you on a journey of the heart as they interview their favorite couples about how they fell in love and stayed in love. Produced by Joanna Katcher.
  continue reading
 
Loading …
show series
 
As the year begins to wind down, I know we all have one thing on our minds: MONEY. Whether we’re thinking about holiday spending, setting goals for 2024, making the most of the final month of the year, planning for more income in 2025, or identifying expenses for tax write-offs, money is definitely a top focus. I’m thrilled to introduce you to Geil…
  continue reading
 
Today, we're diving deep into Black Friday launch strategies with the incredible Dolly DeLong. Dolly, a seasoned systems and workflow expert (and the #1 person recommended on threads to talk about this!), shares her approach to launching with intention, offering tips to move from a scattered approach to a structured, strategic game plan. From prepp…
  continue reading
 
In this episode of ‘Let’s Talk’, Yvie dives into a meaningful conversation about body image and eating disorders, specifically within multicultural communities. Despite the pervasive nature of eating disorders across backgrounds, unique cultural and linguistic barriers can often amplify the challenges for those seeking support and understanding. Yv…
  continue reading
 
I read 10x is Easier Than 2x, so you don't have to. I'm actually going to talk about why I think it's one of the best business books I've read in a long time, but with a few caveats. This is going to be part "what I learned from it and what I'm seeing in my own business", and then also part, book review. Regardless, I feel like 10x is Easier Than 2…
  continue reading
 
In this episode, we're diving into the unnerving (and often shocking!) world of online business coaching with Vancouver-based content creator Danielle Ryan. Danielle has spent years building a business and now pulls back the curtain on some of the most problematic trends in the coaching industry. From unqualified “gurus” to expensive masterminds wi…
  continue reading
 
Does it feel like everybody tries to market to beginners? This is something I hear over and over again. Especially with my podcast, I really try to avoid those super beginner basic concepts. However, I do know WHY most people market to beginners, and I'm going to dive into that in this episode so that you can decide for yourself if this should be p…
  continue reading
 
In this episode, I got to sit down with Mara Kucirek, an online course specialist who helps other business owners create, sell, and improve their online courses. She brought a list of Black Friday Trends for 2024, and then we dive deep into Black Friday sales strategies, including why it's important to start planning early to avoid last-minute stre…
  continue reading
 
Have you been looking to use AI in a more authentic way? Or maybe you're just wondering, how do I get the outputs closer to a final version when I use AI? If you're still doing a ton of editing with what Chat GPT spits out, you are going to love today's guest. I brought on Kinsey of Feel Good Social and Authentic AI to share how to make AI sound li…
  continue reading
 
In this episode of "Let's Talk," our new host, Yvie Jones, speaks with Dr. Preeya Alexander about the vital role of General Practitioners (GPs) in supporting patients with body image issues and eating disorders. Dr Preeya shares her unique insights into how GPs can build trust with their patients, collaborate with specialists, and navigate the chal…
  continue reading
 
Today's topic is one I’m genuinely excited about. We’re diving deep into the do's and don'ts of using AI, AI Tips for Small Businesses, specifically tailored to how I personally use it in my workflow. This episode was actually requested by a listener, which is always my favorite kind of content to create! I won’t be covering the basics like "give y…
  continue reading
 
In today's digital age, young people are constantly bombarded with images and messages on social media that can deeply impact their wellbeing, including their body image. Navigating this landscape can be challenging, both for young people and the parents, carers, and educators who support them. How can we guide young people through the ever-evolvin…
  continue reading
 
Are you thinking about launching something for Black Friday, but you're a service provider and unsure what that would look like for you? Maybe you're feeling pressured to create something new? Or you're an introvert like me wondering how you'll find the energy to maintain a launch during the busiest time of year? In this week's episode, I interview…
  continue reading
 
Five minutes into this episode, I realized just HOW much value Colie was bringing to the conversation. I already knew she was brilliant in systems and client experience, but if you’re not familiar with her yet, get ready. After recording, I made it a goal to implement everything she recommended, and it took me about two and a half hours (though it …
  continue reading
 
Do you ever have a hard time turning off your business brain? This week’s episode was inspired by a moment that hit me a few weekends ago while driving home from camping. On the way home, we listened to Eminem’s new album—out of sheer curiosity, since I honestly don’t usually listen to that kind of music anymore. But it got me thinking about his ly…
  continue reading
 
Is anyone else feeling that new fall energy? It’s that time of year again—Labor Day has passed, and suddenly, everyone seems ready to dive back into their goals and projects. If you’ve been putting off those big dreams or plans for Q4, chances are they’re now front and center in your mind. Today, we’re exploring four powerful ways to channel that f…
  continue reading
 
How do we actually come up with ideas for our marketing content? That's exactly what I want to know, and Nicole Czarnecki has answers. Nicole is absolutely brilliant at the creative side of marketing, especially the kind that's very intentional and designed to drive real results. Sometimes, we think of marketers as either creative types or data-dri…
  continue reading
 
Are you ruthless about what you listen to? Are you surrounded by people agreeing with you and complaining that this year sucks, it's slow, the economy, etc? I'm not here to say it's not valid, but today I'll enter with a hot take - more of a pep talk than my usual tangible tips. Let's get into it. 🎙️ In This Episode: What's driving me crazy on thre…
  continue reading
 
Is Your Business Ready to Hire a Virtual Assistant? Or have you tried hiring virtual assistants in the past based on advice from your business coach or business bestie? Maybe you’ve hired one, maybe you’ve hired many, and you’re always like, “why is it not the magic pill that everyone says it’s going to be”? That is what we’re going to talk about t…
  continue reading
 
The myth that eating disorders only affect women means there are still too many men who aren’t getting help. While it’s great to see more women accepting and celebrating their bodies for the way they were born to be, body image issues and eating disorders are mental health issues that do not discriminate. The difference is that they often look diff…
  continue reading
 
Not working all the time has been a struggle for me because I genuinely love what I do. Like many entrepreneurs, I have a tendency to overcommit myself. I often don't notice the effects until it's almost too late and I'm way overextended. I genuinely enjoy the projects I take on and the clients I work with. However, I want to live my life too. If t…
  continue reading
 
Today, I want to talk about three weird things I've done to get more wedding clients. This episode is going to be different because I'm not saying, "Do these three things and you'll explode your business." I want to talk about subtle things and hopefully get you to brainstorm different ways to market your business beyond social media, blogging, and…
  continue reading
 
There can be shame, guilt and fear attached to a struggle with one’s body or eating, not to mention confusion about whether you, or your loved one, may have a diagnosable or treatable problem. These are just some of the reasons why too many people don’t ask for help. It’s a pity, because talking to a professional can be life-changing. That’s why th…
  continue reading
 
How should you come up with blog topics? That's one of my most frequently asked questions. People either say, "I have so many ideas, I can't get my thoughts out," or "I sit at a blank screen with no idea what to blog about." After doing this for four years, I have a system. I cover everything you need to know about blogging for SEO in my Blogging f…
  continue reading
 
There are so many buzzwords in the online space and it can constantly make you feel like you're missing out. For example, today's guest is coming on to talk all about systems, specifically, her systems trifecta, which is three things that your systems absolutely need to actually be helpful. So many people will tell you that you "need systems", but …
  continue reading
 
Carolyn Costin is one of the most well-known names in eating disorder recovery treatment. Her book, Eight Keys to Recovery from an Eating Disorder, is a pioneering work that was published more than a decade ago and is still regarded as a central text in the field. Some people think of eating disorders in terms of addiction, with programs to activel…
  continue reading
 
There are so many buzzwords in the online space and it can constantly make you feel like you're missing out. For example, today's guest is coming on to talk all about systems, specifically, her systems trifecta, which is three things that your systems absolutely need to actually be helpful. So many people will tell you that you "need systems", but …
  continue reading
 
It's okay to be nosy 😉 Six months ago, I pressed publish on my podcast. And it has been really fun! I can't believe it's already been six months, so I thought this would be a super fun episode to just talk about how things are going, what I've learned, answering questions I've been asked, etc. This is NOT like a "tips to have a podcast" episode, it…
  continue reading
 
The word strategy feels overused these days but how do we know if we're just marketing by accident? And if we know that we're just kind of winging it, how do we stop? I've brought Tayler from Enji to talk all about what a REAL marketing strategy looks like, and how we as small businesses can actually use one to grow our businesses without losing ou…
  continue reading
 
Going through fertility treatment can be a nerve-wracking and sometimes demoralising experience. When it’s coupled with a past or current eating disorder, the whole process can be even more complicated. Why? “Fertility difficulties and going through fertility treatment can increase the risk of an eating disorder, but also, eating disorders can impa…
  continue reading
 
I know as entrepreneurs it can sometimes be so easy to fall off the bandwagon during the summer. That's why today, I'm sharing three pretty low effort, high impact things I want you to focus on this summer. And don't worry, I am practicing what I preach here, because I will be implementing these things in my own business as well! Let's all focus on…
  continue reading
 
Are you stuck in a feast or famine marketing cycle where sometimes there’s too much work and other times it feels like your email must not be working? Today, I want to help you explore a new marketing strategy that will take you from feast or famine marketing to consistent, high-quality leads. Don't worry - you've got this! 🎙️ In This Episode: Why …
  continue reading
 
A staggering ninety-five percent of young Australians aged between 12 and 18 are experiencing some level of body image concern, and more than half are unhappy with how their body looks. That’s according to Butterfly’s second Body Kind Youth Survey. With body dissatisfaction playing a significant role in the development of eating disorders, it’s not…
  continue reading
 
As a small business owner, your success depends on your ability to attract customers and stand out from the competition. One of the most effective ways to do this is by creating headlines that actually grab the reader’s attention and entice them to explore your content further (whether that content is coming from a reel, blog, Youtube video, or pod…
  continue reading
 
Today, I want to talk about something new that's happening on Pinterest. Pinterest is giving more and more accounts the ability to claim their Instagram (again - since we used to be able to do this in the past). But what do we do with it once it's claimed? Should we be auto-posting our Instagram posts to Pinterest? Should we be repurposing our cont…
  continue reading
 
The concept of including peers in your treatment team, that is people who have recovered from a similar health experience to yours, is not new in healthcare. Alcoholics Anonymous, for example, has successfully engaged the support of recovered people—called sponsors—since the 1930s. However, until recently, the model of care has remained quite uncom…
  continue reading
 
Trying very hard to come up with unique ways to say things so that you don't sound like everyone else in your industry? While I do think there is merit to that, the truth is that I made more money when I STOPPED trying to be a unique little snowflake and instead focused on exactly what my audience was looking for (and using THEIR words to write my …
  continue reading
 
Have you been feeling frustrated with the 'Gram lately? I know every single one of you are probably raising your hand right now. That is EXACTLY why I brought Ashley Watkins onto the podcast today. If you've been following me for a while, you know, I have had a love/hate relationship with Instagram. Like I am sure everybody else has. Should we be d…
  continue reading
 
Improvements in quality of life and reduced healthcare costs are just some of the benefits uncovered in a Monash University study of Australia’s only residential treatment program for people struggling with eating disorders. Wandi Nerida, based on Queensland’s Sunshine Coast, provides a unique model of holistic, person-centred, inpatient care. As t…
  continue reading
 
Do you ever wonder what people who have more successful businesses are doing? I know I always swipe through on carousels and listen to episodes like this, and often it's the same kind of things, like "they're consistent", "they charge their worth", kind of basic advice like that. This episode is not like that. Instead, I have gathered 11 things tha…
  continue reading
 
Do inconsistent revenue months stress you out? If so, you are not alone. Most of us are dealing with inconsistent revenue months. And it can be stressful AF. Even in my own business (where a majority of my clients are on monthly retainers), I still deal with inconsistency in the number of VIP days booked, or in my wedding business during "busy seas…
  continue reading
 
So you're trying to hit a specific word count on WordPress or on your blog. But how do you do it without adding in a ton of fluff? Today, we're going to talk about how to make blog posts longer without filling them with garbage. Make sure to listen to the end to hear my thoughts on (or shall I say rant on) "SEO being dead" and the new Google algori…
  continue reading
 
How do we go from keywords to conversions? That is the infamous question. How do we rank on Google in a way that will not only get us found, but also get us paid? You guys know I am passionate about this, but today on the podcast, I actually have brought on someone who might be even more passionate than I am to start breaking down SEO. I have broug…
  continue reading
 
Please note: This episode was briefly published prematurely on the 4th of April. If you listened to it then we apologise for the repeat. If you’ve ever wondered what the public in Australia knows and thinks about eating disorders and body image issues, this episode will put all your questions to rest. We unpack the latest findings from Butterfly's …
  continue reading
 
Everybody is short on time, whether it's you writing the blog post or your ideal client reading the blog post, nobody wants anything to take any longer than it absolutely has to, right? So today, I'm going to share three blogging hacks that will make it easier for you to write your blog post (and make your posts more digestible for your ideal clien…
  continue reading
 
Have you ever felt like achieving the next revenue milestone or booking a certain number of projects would solve all your problems? I brought on Alane, who shares her experience of having her best year in business when she booked 93 weddings but still felt burned out. It’s crazy to think about 93 weddings, but I can really relate to the idea that m…
  continue reading
 
Even after seven years in business, I still sometimes think of branding as this intangible thing. We know we need it to stand out. Nobody is disputing that good design and strategic branding for service providers has a strong ROI. It's been proven over and over again, and yet it's still something that I feel a lot of business owners—who are not des…
  continue reading
 
Today I have a fun episode! I was recently planning my toddler's 2-year-old birthday and obviously the first place I went is Pinterest. I don't think that's a surprise to anyone, and I kind of was just really nerdily thinking about my buying decisions, what my natural user behaviors are, and that kind of stuff. So as I was planning and shopping, I …
  continue reading
 
We often talk about the psycho-emotional costs of eating disorders for those living with them; but up to this point, we haven’t learned much about the costs to society. Now we know. Since 2012, there’s been a shocking 36 per cent increase in the economic burden of eating disorders to the people of Australia. In the meantime, 1.1 million people in t…
  continue reading
 
Melissa brought REAL data and numbers in this episode, where she shared exactly what running ads in 2024 looks like, the buzzwords that aren't working anymore, and how we can better set realistic expectations when it comes to how fast things will work (and how much it will cost!). I absolutely loved this conversation and I can't wait to share it he…
  continue reading
 
I think I literally jumped for joy when Candice Coppola agreed to be a guest on the podcast. To know her is to love her, she's an author, podcast host, business coach, and entrepreneur who believes that you shouldn't have to do business (or happy hour) alone. In this interview, we talked about her omni-channel marketing approach, what it is, how sh…
  continue reading
 
Loading …

Hướng dẫn sử dụng nhanh