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Welcome to Mindset to Market, your go-to podcast for practical tools and solutions for the everyday challenges of being a creative and spiritual entrepreneur living in a material world. If you’re a mission-driven, purpose-aligned, spirit-drenched creative solopreneur, OR if you're just getting started becoming any of those things…. you’re in the right place. Your host, Deborah C. Smith, is a holistic business coach, online marketing consultant and former owner of the multi 6-figure citywide ...
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2025 is going to be the year of the personal brand. In order to compete with AI, content creators, coaches, consultants and really anyone in the online marketing space will need to stand out from the deafening echo chamber of sameness by sharing their unique one-of-one personality traits. So as we're coming off the Winter solstice and the darkest t…
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All relationships are energy. If you've ever found yourself in a toxic relationship - one where you felt like you had no control, you were constantly tip-toeing around the person to avoid conflict, or where you had to make yourself small to protect yourself, then you already know that it's exhausting. My guest on today's episode can offer some ligh…
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Beautiful Solopreneurs - It’s my birthday and we're leading with purpose! Yes, December 12 marks another cosmic trip around the sun, and what better way to celebrate than by sharing a powerful shift that can help transform your marketing and your business? Here’s the big idea: Stop talking about what you do and start talking about what you believe.…
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Have you worked really hard on creating business offers but then felt too afraid to put them out there for fear that you'll be rejected and not sell? Do you ever feel like you’re not even qualified to do what you do, or that someone might call you out as a fraud? Have you held back from sharing your work because things aren't "perfect"? If any of t…
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🥳 LIMITED-TIME BIRTHDAY SALE: Join Mindset to Market for $997!! (save $500 plus get $938 in bonus offers!) How would you like to boost your revenue while also helping the attendees of your free, list-building event achieve a bigger transformation? It's a no-brainer, as my dad would say. It's "Figure It Out Friday" and in this episode, we’re diving …
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Join us on December 2nd for the FREE Plan + Envision Workshop Do you feel uncomfortable talking about your business or sharing your offers over the Thanksgiving holiday week? Do you think only more established brands and companies are allowed to dominate the online shopping sprees and you just need to sit back and wait it out while everyone else ma…
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A picture is worth a thousand words, but what about your personal brand photos? AnneMarie Strehl believes they are everything! On today's episode, I'm speaking with German artist and photographer, ​AnnMarie Strehl,​ who uses her "magically chaotic and creative mind" plus the medium of photography to help women express the true essence of their pers…
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Have you ever caught yourself saying negative things when you don't get a result that you want or when you feel frustrated? Things like, "I’m not good enough, I always mess things up," or "I’ll never be able to do this." If yes, then today we need to chat about the damage being done when you talk to yourself like this. Today's Mindset Monday ep is …
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Unlock the secrets to thriving as a solopreneur with strategies that promise growth without compromising your well-being. On today's episode, I pull back the curtain on my 17 years of experience as a holistic business coach, revealing a transformative 10-step process to plan your year with intention and joy. Ready for exponential growth in 2025? Th…
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Renaming your podcast, YouTube channel, signature offer or any important business asset can be a powerful move to realign with your brand’s true mission, audience, and niche. In this episode, we’ll explore why a name change might be the right choice for you, how to know when it’s time, and the 9 essential steps to take when rebranding. From choosin…
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Mindset Monday *Election Special* mini episode I want you to show up confidently and continue to create, post your content, improve your messaging, and continue to sell - even when it feels like nobody's even seeing it. Who out there would like to be able to say that you’re unaffected by the social feedback on your social media content? Would you l…
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It's Mindset Monday, and today's topic is: BOUNDARIES. You know those pesky lines draw in the sand where you say NO to things that don't feel good to you and learn to say YES to more clarity and space? Do you have healthy boundaries? If not, your business could suffer... Never fear because it's all a WIP and we're doing the work together on this po…
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Guess what? It's Figure It Out Friday. (new featured episode 🤘🏻) My goal is to drop a short episode each week that helps you get unstuck, figure out the steps to do something, or get into fast action on something inside your business, so you can avoid some of the common pitfalls and mistakes in online marketing. Today's topic: Creating your signatu…
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If you’re ready to embrace a growth mindset and you want to level up your online business with soul-aligned marketing strategies and smart automated tech, then I invite you to join my signature coaching program Mindset to Market. I am open to receiving new clients who want to accelerate the process of building and launching your offers through a su…
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Whether you're veteran digital entrepreneur with tall tales about the days of floppy disks and dial up modems... Or you're a fledgeling creator ready to leap into the sea of possibility and publish your first IG post.... There are just 5 steps you need to take to monetize your content. We all have to take these 5 steps and there's not really any wa…
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If you are a caregiver, or know one, this episode is for you. Whether you are raising children, have a child with special needs, a spouse or partner who is healing from an injury or chronic illness, or support an elder parent who needs palliative care, you know already, this can be an incredibly grueling journey. But it’s also a journey of massive …
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Today is Oct. 2nd and we're experiencing a new moon and a solar eclipse! In this episode I'm going to share my personal method for creating a New Moon Vision Board! Research shows that visualizing your goals increases motivation and improves your chances of achieving them. There’s a center in the brain called the RAS that helps focus attention. Whe…
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Once you've crafted an irresistible offer, you have a rough idea of what your offer stack is going to look like, and you've built a basic online marketing funnel, you're going to need an ongoing engine to attract new leads into your universe. This is your long term strategy. How will you consistently connect with new people and grow a list? What wi…
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👻 Ok so you got ghosted. An occasional ghosting is actually a nice wake up call to help keep you humble - but here’s the important lesson: You can’t allow the Ghoster to become the reason that you don’t go right back out there and continue to serve your community and attract those people who are ready to step into your world and want to work with y…
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The most compelling thing you can share with your audience to help them take action is your story. The stories we tell connect us more deeply with our clients and customers and help them get to know us. This in turn builds trust and allows them to feel like it's safe to make a buying decision. In today's marketplace, it seems like there is a never-…
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Shift happens! The core of our business and life in general is just a large scale orchestration of energy exchanges. I had a very positive experience navigating a big expansion of energy in my immediate life this week and the process was somewhat magical. I want to share the story with you to provide some tips on how to prepare yourself for growth …
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Girls just wanna have FUNNELS! But seriously - an automated path for your ideal client to discover you, learn more about you, express interest and interact with you and then become a paying customer or client? Yes, please. In today's episode I'll take you on a short trip behind the scenes of Module 4 inside Mindset to Market, Your Holistic Online B…
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Your "Dream Client" is a whole lot more than just another potential sale. They are the kind of person who really gets you, loves what you do and would rave about you to a friend - but also, working with them brings YOU a sense of true fulfillment and joy. They're out there, and today we'll talk a little bit about what it means to cultivate an authe…
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A picture is worth a thousand words they say, and in today's episode I'll not only share why that is, but also offer a highly effective visualization tool that you can begin using today to bring more focus and clarity to your business goals. If you've got a brilliant idea for a product or service, but you aren't quite sure how to present it - never…
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What is rolling through your mind when you think about your business? Are you thinking negative thoughts in relation to your money? Does your body tense up and do you get a lump in your throat when it comes time to "sell" your product or service? Does the thought of selling altogether freak you out? Or are you feeling an energy of expansion? Are yo…
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As solopreneurs, we’re often the CEO, the marketer, the content creator, and everything in between. While this independence is empowering, it can also be incredibly isolating. That’s why today, we’re talking about the importance of finding your tribe. "Finding your tribe" is an expression that means looking for other people who are on a similar jou…
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Have you been doing all the right things for your business but still not seeing the results you want? Have you been working on your website, funnels and marketing copy, updating your links and getting pro photos taken, connecting with your potential clients and refining your offers, but still not hitting those consistent $5k, or $10 or $20k months …
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Imagine a time when you were doing an activity or having an experience that you really loved, something that lights you up and nourishes you - suddenly time flies, creativity flows, and challenges seem like manageable stepping stones. It's easy for you to rave about this experience to your friends and family because you felt connected, expressed, u…
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How are you supposed to show up on your Instagram feed talking about your upcoming design workshop or a discount on your latest offer when it feels like the entire world is focused on the current heated political narrative. We have to talk about this issue because it's not going away. For people in the online space using the free tools of the inter…
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Have you ever felt paralyzed by the thought of being seen in a certain situation in your life? Have you ever felt truly scared to show your face or go live on a video or even just be in the same room as certain people? Fear of being seen… Because your just not ready yet Because things are not quite perfect and they need to be Because what will you …
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Do you have more than one great idea for a business? Not sure if you should teach yoga or start a pet-grooming service? Maybe you want to write a book and you also want to sell tarot cards.... If you have more than one project on the burners and you're struggling to figure out the best way to organize them all, then let's shine some light on how yo…
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Let's face it, Solopreneur, just because the rest of the world is on a holiday break doesn't mean that your work is done. Depending on what phase of business you're in, your productivity is probably directly linked to your income, so "taking a break" could actually be stressful. Today, as we head into the 4th of July week/end, we'll tackle a timely…
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If you've ever thought, "But why would anyone work with me when they could work with [fill in name of already wildly successful person in your niche]?" Or how about, "Will people take me seriously if I don't have a degree in this?" Or my favorite, "I can't talk about this on social media, I have no idea what I'm doing!" Any of those sound like you?…
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Get the PDF guide and training: The Rockstar Offer Guide Hey there Solopreneur! I see you there putting all of this time and energy into finding your way through the jungle of online marketing. You're showing up more on social media. You're telling people about your new business. You're building a website that you really love.... But there is one p…
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When I set out to start this podcast, I made a vision board to capture the inspiration and essence of my mission. In today's episode, I'm sharing pieces of that mission and vision with you. I believe that our businesses should be designed to liberate us, not cage us or hold us back. If you are a big-hearted, purpose-driven creative, trying to desig…
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*Summer Camp for Solopreneurs starts July 1st and registration is OPEN! Learn More & Register Here Entrepreneurship is truly a journey of self-discovery. There is no way to avoid confronting all of your stuff. Your vulnerability, your money beliefs, your relationships, your self-care practices or lack there of, your resilience… its all going to be …
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Tell me if you can relate… Have high-stress or extremely challenging situations in your life left you feeling completely off track? Ever feel like there is no way you could get out of bed and do the things on your business to-do list? If you can think of a time when you were down and out, and it seemed Impossible to show up and shine your light, an…
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Whether you're a seasoned entrepreneur or just starting out, understanding your options for how to get things done inside your business can make a world of difference in your journey. Today, we're discussing a hot topic for us solopreneurs…. which is better... DIY (Do It Yourself) or DFY (Done For You) strategies in business creation. DIY is all ab…
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*Summer Camp for Solopreneurs starts July 1st and registration is OPEN! Learn more and register here. Today we’re going to be looking at the anatomy of an email marketing funnel and why it’s one of the most powerful business assets for a solopreneur. If you haven’t started building your email list yet, then my hope is that by the end of today’s epi…
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You’re running a business, or planning to, OR You’re trying to figure out how you’re going to finance your new idea while building it out… OR You’ve been in business for a while but things are slow and you need ideas for how to bump up your monthly revenue... If any of the above resonated with you and you're in a situation where you need a quick in…
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Have you ever been so intensely focused on a work project or trying to meet a deadline for your business that you completely forgot to eat? Maybe the first sign that you've been face deep in your screen for hours is a loud rumbling in your belly! Or, remember when you were a kid and you played outside for hours and hours on end and when your mom ca…
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You want to build a small but powerful community of humans who know and love the work you do in this world? You want a business that won't fall to pieces when the whole world stops? You want to create an audience of raving fans who would love to work with or buy something from you! Then getting into action and creating weekly relevant content is a …
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On today's episode of Girl Makes Fire, we take a take a trip to the center of the Sun as the moon uses it's small but mighty and perfectly aligned energy to make a big impact on us mere mortals. There is so much we can learn from nature, in general, but when we have these brief but highly visible experiences, such as a total solar eclipse, it seems…
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There’s a saying that goes “Money loves intention” Meaning, when you are aware of you money, and tracking the income and expense of it, and you get all your systems set up and ready to make money... it all flows with so much more ease. Conversely, if your accounting and money are all over the place- you won't be able to receive more. In today's epi…
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Today we’re going to focus on the topic of crafting your business offer. Specifically, I want to highlight the importance of clarifying some details of your unique offer - so you connect to the right people, and increase sales. It sounds so easy, right? Just connect to those right people… Ok why - so why are we talking about this? There are lots of…
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🔥🔥🔥 Don't burn yourself on this episode! Have you ever dreaded having to sell your product or services? Have you spent hours deliberating over what to price your course, coaching program, or membership? Have you done alllll the things to lead up to the launch of an offer only to feel an overwhelming sense of imposter syndrome and fear around tellin…
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What is the source of our creative ideas and how can creativity be a master tool in your entrepreneurial toolkit? In this episode we'll get into CREATIVITY and it's power to transform a situation by opening up new pathways of thought to arrive at innovative solutions. You'll learn 5 ways that your unique creativity supports your entrepreneurial jou…
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In episode 4, I'm sticking with my plan to introduce the broad themes that I'll be returning to over the course of this podcast. Today we take a deeper look at the role of your mindset as it pertains to how things operate in your business. You’ve likely seen and heard the word “mindset” a lot. It is a very buzzy word in the world of online marketin…
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If you’re new to the world of entrepreneurship, then hopefully this episode will help you think about your business model and clarify if you want to operate as a one-woman show. After 20 years begin self-employed, I finally realized - yup - I am a Solopreneur! 😂 In today's episode I dig into: a more clear depiction of the Solopreneur lifestyle the …
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As small business owners and solopreneurs, its so easy for us to get stuck in analysis paralysis. It's easy to look at our peers as competitors and feel like we’re not ready to share our work… That little voice inside our heads can be hypercritical and we get stuck feeling like we don’t like our images, or our voice doesn’t sound good or the qualit…
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