One Year in Business and Niching Down with Ruth Marquez
Manage episode 456019279 series 3306916
Ruth's passion for sleep began when she discovered the profound impact healthy sleep habits can have on our lives. As an adult, she recognized the toll that sleep deprivation takes on our well-being, which led her to wonder about its effects on young children. After working in childcare for over 16 years, and with the support of her husband, Ruth decided to shift careers, leave her 9-to-5 job, and pursue certification through Center for Pediatric Sleep Management (CPSM).
In her new role, Ruth identified a significant gap in the support available to parents struggling with toddler sleep issues, leading her to develop the Bedtime Battles Fix program, which has already helped more than 35 families transform their toddlers sleep patterns. Through a confidence-based approach, Ruth empowers parents to regain control of bedtime struggles and find sustainable, restful sleep solutions for their children.
With her expertise and unwavering commitment to supporting families, Ruth is on a mission to restore hope for toddler families and teach them a fresh, effective approach to sleep training.
On this episode of the Becoming a Sleep Consultant podcast, Ruth shares:
• How her business has evolved over the past year, including the changes she made to boost both revenue and personal fulfillment.
• Why she chose to specialize in toddler sleep.
• Her plans to develop a program offering continuing education for sleep consultants who want to better support families with older children.
Links:
Website: https://paradoxzzz.com/
Instagram: https://www.instagram.com/paradoxzzzsleep/
If you’d like to learn more about becoming a Sleep Consultant, please join our Facebook Group https://www.facebook.com/groups/becomeasleepconsultant
CPSM website: https://thecpsm.com/
Book a free discovery call to learn how you can become a Certified Sleep Consultant here: https://jaynehavens.as.me/CPSM-Inquiry
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