Differentiating Your Product and Benefit Design to Drive Enrollment

Bright Spots in Healthcare

Leaders from Independence Blue Cross, Oscar Health and TytoCare explore

how health plans can leverage various solutions effectively to optimize pricing structures; exploring technology adoption, cost-effectiveness, and market competitiveness. Our panel of industry experts will share successful strategies and real-world examples you can implement in your organization.

Topics covered include:

• Matching benefits with member personas

• Evolving virtual care beyond video

• Various innovations in product design

• Bringing price transparency to ACA and Medicare Advantage products

• How to penetrate new, highly competitive markets

Guests:

Jonathan Stump, Vice President, Product Services, Independence Blue Cross

Bill Bradley, Vice President, Insurance Product Development, Oscar Health

Meni Shikhman, Vice President, TytoCare

Bios: https://www.brightspotsinhealthcare.com/events/differentiating-your-product-in-the-healthcare-insurance-marketplace/

This episode is sponsored by TytoCare

TytoCare is a virtual healthcare company that enables leading health plans and providers to deliver remote healthcare to the whole family through its Home Smart Clinic. Combining a cutting-edge, easy-to-use, FDA-cleared device with AI-powered guidance and diagnostic support, the Home Smart Clinic enables the whole family to conduct remote physical exams with a doctor, replicating in-clinic exams for immediate answers from home. TytoCare drives utilization rates that are five times higher than traditional telehealth services, reduces the total cost of care by an average of five percent, diverts ED visits by an average of 10.8%; and has a high average NPS of 83. The Home Smart Clinic includes Tyto Engagement Labs™, a proven framework of engagement journeys designed for successfully deploying and adopting the solution. To complete its offering, TytoCare also provides the Pro Smart Clinic, for professional settings outside the home to serve rural clinics, schools, workplaces, and more. TytoCare serves over 220 major health systems and plans in the U.S., Europe, Asia, Latin America, and the Middle East. For more information, visit us at tytocare.com.