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How to use Facebook "boosts" to promote your care home to 8,000 local people for just £37.50
Manage episode 231975689 series 2422029
Want to discover how your care home’s good news story can reach more than 8,000 local people on Facebook for just £37.50?
Want to discover the most effective way to promote your care home’s quality of care on Facebook – and encourage engagement?
This episode, featuring Springup PR’s Adam James, shows:
- How you re-model your news release used for local media as a separate stand-alone Facebook post
- How using Facebook boosts can reach big numbers of local people at a very low cost
- A real-life example featuring the story of a care home resident’s 100th birthday party that was featured in local media and the story was optimised for Facebook – and reached more than 8,000 people for just £37.50
- Why you have to think differently when promoting your care homes via Facebook, as opposed to traditional media
- How using catchy Facebook post headlines, emoticons and strong photos makes a difference – and why
- What are the ideal audience you should promote your care homes to using Facebook boosts
40 tập
Manage episode 231975689 series 2422029
Want to discover how your care home’s good news story can reach more than 8,000 local people on Facebook for just £37.50?
Want to discover the most effective way to promote your care home’s quality of care on Facebook – and encourage engagement?
This episode, featuring Springup PR’s Adam James, shows:
- How you re-model your news release used for local media as a separate stand-alone Facebook post
- How using Facebook boosts can reach big numbers of local people at a very low cost
- A real-life example featuring the story of a care home resident’s 100th birthday party that was featured in local media and the story was optimised for Facebook – and reached more than 8,000 people for just £37.50
- Why you have to think differently when promoting your care homes via Facebook, as opposed to traditional media
- How using catchy Facebook post headlines, emoticons and strong photos makes a difference – and why
- What are the ideal audience you should promote your care homes to using Facebook boosts
40 tập
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