Nội dung được cung cấp bởi Azurion Global. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Azurion Global hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Nội dung được cung cấp bởi Azurion Global. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Azurion Global hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Crypto Gist brings you insights into the evolving world of cryptocurrency with straightforward and engaging discussions. Hosts Sam and Timi dive into the latest trends, debates, and innovations shaping digital finance—from stablecoins and NFTs to decentralized finance and blockchain technology. Whether you’re a newcomer or a crypto enthusiast, Crypto Gist keeps you informed on the key topics driving the future of finance.
Nội dung được cung cấp bởi Azurion Global. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Azurion Global hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Crypto Gist brings you insights into the evolving world of cryptocurrency with straightforward and engaging discussions. Hosts Sam and Timi dive into the latest trends, debates, and innovations shaping digital finance—from stablecoins and NFTs to decentralized finance and blockchain technology. Whether you’re a newcomer or a crypto enthusiast, Crypto Gist keeps you informed on the key topics driving the future of finance.
Welcome to the latest episode of Crypto Gist, where we unpack the biggest developments in the cryptocurrency world as we kick off 2025! What’s in store for this episode? Bitcoin’s Price Volatility: Bitcoin recently dipped below $90,000, marking its lowest point since mid-November. We analyze the factors contributing to this drop, including economic data, Federal Reserve policies, and concerns over the U.S. Government liquidating seized Bitcoin assets worth $6.5 billion. MicroStrategy’s Massive Bitcoin Purchase: Discover how MicroStrategy doubled down on its Bitcoin strategy with a $243 million investment, increasing its holdings to nearly 450,000 BTC, despite facing mixed reactions from the market. Tether’s Bold Move to El Salvador: Tether has announced its headquarters relocation to El Salvador after obtaining a digital asset service provider license. Learn why this decision positions El Salvador as a global crypto hub and the implications for stablecoin regulation worldwide. Crypto Scams Alert: $2 million stolen through fake job offers! We break down this alarming trend, how scammers are targeting victims, and share actionable tips to protect yourself in the crypto space. Market Predictions for 2025: Analysts predict Bitcoin could soar to $250,000, driven by anticipated regulatory clarity under the Trump administration and increasing institutional adoption. We also address Jamie Dimon’s critique of Bitcoin and his support for blockchain and stablecoins. Stay ahead of the curve with our insights, expert opinions, and in-depth analysis of the latest crypto trends and controversies. Don’t miss this action-packed episode filled with everything you need to know about the evolving crypto market!…
In this episode of Crypto Gist, we break down the hottest topics in the crypto world for December 2024. From the resurgence of crypto advertising to the record-breaking inflows in European Crypto ETPs, we’ve got you covered. Learn how Ripple’s XRP and RLUSD are making waves in the market and whether Trump’s crypto momentum is here to stay. Don’t miss out on the key trends shaping the future of digital assets!…
Bitcoin has shattered records, surpassing $100,000 for the first time! In this episode of Crypto Gist , we unpack MicroStrategy’s massive $2.1 billion Bitcoin purchase, Grayscale’s launch of an AI-focused crypto fund, and other major events shaping the crypto landscape this December 2024. Dive into the most exciting developments, from corporate strategies to groundbreaking innovation in the blockchain space. Stay informed and ahead of the curve with the latest insights and expert analysis.…
In this episode of Crypto Gist, Timi and Sam dive into a week packed with major developments in the crypto world. From Bitcoin's meteoric rise to nearly $92,000, driven by market optimism and political shifts, to Coinbase's bold regulatory moves and calls for leadership changes at the SEC, there's plenty to unpack. The duo also explores the expansion of institutional crypto adoption, including Goldman Sachs' platform growth and Robinhood's entry into the UK market. Finally, they tackle pressing legal and security concerns, including a Bitcoin laundering conviction and the tragic loss of a crypto influencer. Tune in for insights, analysis, and thought-provoking questions about the future of the crypto industry.…
Bitcoin has skyrocketed to $85,000! 🚀 What does this mean for the future of crypto? Join hosts Timi and Sam as they dissect Bitcoin's incredible run, the latest federal scrutiny on Tether, and FTX's lawsuit rampage against Binance, Bybit, and others. From meme coins like Doge to prediction markets making waves on CNN, we cover all the highs and lows of this crazy week in crypto. Are we about to see Bitcoin reach $100K or is a pullback looming? Stay tuned to get the lowdown on the biggest stories in crypto and what they mean for the market. Don't miss this one!…
In this episode of Crypto Gist , Timi and Sam dive into the world of Tap-to-Earn games, the latest trend in crypto gaming that’s taking Telegram by storm. Are these games a fun way to earn a little extra, or are they cleverly disguised time traps? Join the discussion as they explore popular examples like Hamster Kombat, Notcoin, and X Empire, unpacking both the appeal and the pitfalls. From fair rewards to questionable payouts, we’re breaking down what you really get for your taps. Tune in to decide if Tap-to-Earn games are a true earning opportunity or just another crypto gimmick.…
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