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🔮 Jake's Growth Experimentation Framework | IGWT Mini Episode About Marketing, Growth, Startups
Manage episode 407917100 series 3480664
Nội dung được cung cấp bởi Yoann Pavy and Jake Mayell, Yoann Pavy, and Jake Mayell. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Yoann Pavy and Jake Mayell, Yoann Pavy, and Jake Mayell hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Join us in this episode as we dive into a strategy for business growth. With no guest this time, we explore the initial stages of idea generation and kickstarting growth for businesses. Grab your notepad, join the conversation, and maybe even enjoy some chocolate buttons and beer along the way. Tune in for valuable insights and a casual chat about the journey of business growth.
Chapters 📌
[00:00:00] Introduction
[00:01:54] The challenge of growth strategies.
[00:05:35] A growth experimentation team.
[00:08:25] Growth team challenges and biases.
[00:12:25] Understanding North Star metrics.
[00:15:48] Four Core Pillars for Scaling.
[00:20:33] Importance of sales funnels.
[00:24:17] Core funnel events.
[00:28:01] Focus on impactful changes.
[00:30:21] Prioritizing experiments based on insights.
[00:34:13] Utilizing existing customers effectively.
[00:36:22] Leveraging Snapchat for growth.
🖇 Follow links 🖇
👉 Jake on Linkedin: https://www.linkedin.com/in/jakemayell/
👉 Yoann on Linkedin: https://www.linkedin.com/in/yoannpavy/
📺 Follow us on Youtube: https://www.youtube.com/@InGrowthWeTrust
📧 Our weekly newsletter: https://ingrowthwetrust.beehiiv.com/subscribe
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See you next week!
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