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Mars President of Innovation on “innovation myth busting” and more
Manage episode 304978488 series 2439377
You may know Mars Incorporated for the sweet and tasty treats you can find on store shelves – classic Twix candy bars, Juicy Fruit gum, and so much more. However, Mars is exploring much more than just candy and snack foods. Jean-Christophe Flatin, President of Innovation, Science, Technology, and Mars Edge at Mars, talks about "innovation myth-busting," the importance of connecting with consumers, and new patterns caused by the COVID-19 pandemic.
83 tập
Manage episode 304978488 series 2439377
You may know Mars Incorporated for the sweet and tasty treats you can find on store shelves – classic Twix candy bars, Juicy Fruit gum, and so much more. However, Mars is exploring much more than just candy and snack foods. Jean-Christophe Flatin, President of Innovation, Science, Technology, and Mars Edge at Mars, talks about "innovation myth-busting," the importance of connecting with consumers, and new patterns caused by the COVID-19 pandemic.
83 tập
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