#378 IT Nation Secure 2024: 🤝 Strategic Marketing & Relationships: MJ Patent's Insights

Joey Pinz Discipline Conversations

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In this engaging episode of Joey Pinz Disciple Conversations, guest MJ Patent delves into the strategic role of marketing for Managed Service Providers (MSPs). MJ shares invaluable insights on the significance of early marketing integration, the Bowtie Model for growth, and the benefits of fractional CMOs. Key highlights include:

1. Marketing as a Strategic Function: MJ emphasizes the need for MSPs to view marketing beyond mere execution, focusing on strategic positioning and customer representation.
2. Building Relationships and Community: The discussion highlights the importance of community involvement, relationship-building, and seeking actionable strategies from industry events and vendors.
3. Fractional CMOs and the Bowtie Model: MJ introduces the Bowtie Model for expansion and discusses how fractional CMOs can provide essential guidance for MSPs not yet ready for a full-time CMO.

Listeners will gain actionable strategies to elevate their marketing efforts, build stronger community ties, and drive business growth.

🔗 #MarketingStrategy #MSPCommunity #BusinessGrowth

Meta Description:

Join Joey Pinz and guest MJ Patent as they explore strategic marketing for MSPs, the Bowtie Model, and the benefits of fractional CMOs. Discover actionable strategies to drive growth and build community ties. #MarketingStrategy #MSPCommunity

Meta Tags:

• Podcast, MSP, Marketing Strategies, Business Growth, Fractional CMO, Community Building, Bowtie Model

Slug:

msp-marketing-strategies-mj-patent

Focus Keyphrase:

MSP marketing strategies

Join us for enlightening discussions that spark growth and exploration.

Hosted by Joey Pinz, this Discipline Conversations Podcast offers insights and inspiration.

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