LLYMI EP5 | The Four C's

Lead Like You Mean It with Masi Willis

If you’re still doing everything yourself, you’re not leading—you’re hoarding. 😏 In this episode of Lead Like You Mean It, we’re talking about the “L” in my M.I.L.E.™ Leadership Framework: Leverage. And no, this isn’t about titles, corner offices, or boss vibes. It’s about multiplying your influence, building trust through the Four C’s, and moving from doing to developing.

I’ll break down the math of leadership (don’t panic—there’s no test), the biggest trust killers, and my favorite tool for actually developing people instead of just dumping tasks on them. Plus, we’ll talk about why fixing processes without fixing people is a one-way ticket to burnout and turnover.

If you want to build leaders who outlast you, systems that survive you, and a culture that thrives without you—this one’s your blueprint.

Takeaways

• Continuous improvement is essential in leadership.
• Leverage is about equipping others, not just authority.
• Trust is foundational for effective leadership.
• The four C's of trust are chemistry, character, competency, and credibility.
• Developing others requires a structured approach.
• Leadership failures can provide valuable lessons.
• People problems often underlie process issues.
• Healthy people can sustain broken processes.
• Clear communication is key in leadership development.
• Liberating leaders empower their teams for success.

Sound Bites

• "We never arrive at full health."
• "Are you multiplying or dividing?"
• "Lead like you mean it."

Chapters

00:00 | Reviving Leadership Conversations

02:33 | Understanding Leverage in Leadership

07:24 | The Importance of Trust in Leadership

11:31 | Unlocking the Four C's of Trust

15:15 | Developing Others: A Framework for Growth

23:20 | Real-Life Applications of Leadership Development

39:18 | Practical Steps for Developing Others

🌐 Visit my website: www.masiwillis.com

📸 Follow on Instagram: @masiwillis

🔗 Connect on LinkedIn: Masi Willis

📬 Contact me: [email protected]

Want to grow your leadership, elevate your team, or join my next masterclass?

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What was your biggest “aha” from today’s episode? I’d love to hear!