#5 - Stu Jolley - Co-Founder of The OTHERS Beauty Co. and Founder of Electric Ink

Pocket Mentors Podcast

Stu, star of ‘Britain’s Next Big Thing’ impresses Dragon Theo Paphitis. with his first brand, WINGMAN which began with ‘oversized MANLY wipes’ before moving to compete with Lynx in the Body Wash category. He’s even created a Viral Video on YouTube with 8.7m views (we didn't get to this on this show so I need to get him back), he secures some big listings including Boots and all his friends thought he'd made it, but Stu soon realised that that’s only a small part of business. Listen to Stu's really honest account of the successes and failures and how another business meeting with a potential designer lead to the discovery of a niche brand. They now work together and collectively founded Electric Ink and The OTHERs Beauty Co. From giant manly wipes, a reality TV Show and deliveries of highly flammable hairspray to his parents on a summers day, to failure, reflection, before the resurrection. Stu's journey is both fascinating and amusing and I cannot wait to get him back on.