7 Components of Profitable Web Design Packages EP 51

Profitable Web Designer with Shannon Mattern

Welcome to Episode 51 of the Profitable Web Designer Podcast, where we’re committed to helping web designers to stop undercharging, overdelivering, overworking, overworking and create profitable, sustainable web design businesses.

I’m Shannon Mattern, your host and founder of the Web Designer Academy where we teach the business side of running a web design business, and if you wanna make a consistent, full-time income as a web designer but you’re struggling with things like pricing, boundaries, mindset and marketing and you’re EXHAUSTED from going it alone… well, my friend, you’re in the right place.

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In this episode, I discuss the irresistible package matrix strategy and the seven components of profitable web design packages.

The top takeaways:

• The irresistible package matrix empowers web designers to set boundaries, prevent scope creep, and position themselves as collaborative consultants.
• Pre-framing the value is crucial in attracting clients who understand the worth of your services and are willing to pay higher prices.
• Messaging, mindset, level of service, customization, boundaries, and pricing are all important factors in creating successful web design packages.

I also talk about:

• My personal experiences with money mindset and how it’s evolved throughout my journey.
• Advice on how to overcome obstacles and achieve desired results through mindset.
• The importance of understanding the reasons behind potential clients' affordability concerns.

PS - Grab my brand new training that breaks down the exact pricing strategy that the high-earning web designers inside our Web Designer Academy used to confidently charge five times more without having to work more or offer more services at https://webdesigneracademy.com/pricing.