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Ep. 32 Pt. 2 - Kristen McCrae McMullin - Accelerating Revenue Enablement Impact
Manage episode 435754845 series 3594768
Nội dung được cung cấp bởi Revenue Enablement Society and Paul Butterfield, Revenue Enablement Society, and Paul Butterfield. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Revenue Enablement Society and Paul Butterfield, Revenue Enablement Society, and Paul Butterfield hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Are you and your team taking a truly customer-centric approach when developing your revenue enablement strategy and programs? How well are you using the concept of force multiplying to scale your impact? In Part 2 of my conversation with Kristen McCrae McMullan we discussed her ideas, experiences, and how she's learned to be effective in these areas:
- Taking a customer-centric approach with Innovative examples
- Using customer-centric micro KPIs to align priorities
- How to apply force multiplication for scaling
- Effectively communicating with Sales leaders
- Working with internal blockers
Kristen is currently a Global Sales Enablement Leader at Amazon Web Services [AWS], leading a team of sales enablement and readiness professionals to support the ProServe sales teams. With 11 years of sales and enablement experience, Kristen is passionate about being a woman in tech leadership and serves on the global Board of Directors for WiSE. Kristen received her undergraduate degree in journalism from Emory University, and continuing education certificates from The University of California, Berkeley, and Harvard Business School. For speaking or article requests, please reach out to Kristen on LinkedIn.
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