The Golden Minutes
Manage episode 278930496 series 2832401
Every Aesthetic Practice has the ability to take advantage of the “Golden Minutes”. The Golden Minutes refer to the time that the patient is captive in the Consult Room or Exam Room. It only takes as little as 3-5 or 5-7 minutes to accomplish so many incredible benefits that only the Golden Minutes can provide. You have the ability to put educational and marketing content in front of the patient to allow them to subtly cross-sell, up-sell and educate themselves on every product, procedure and service that your practice offers, the ability to ask the patient to fill out a Cosmetic Questionnaire to provide key insights as to what the patient is interested in and last but not least, the ability to take a quick photo and allow the patient to “circle” areas of concert or areas that they would like to enhance. All three of these solutions enhance the patient experience and differentiate your practice!
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