Ep. 98 - How to Build a High Yield Membership Program from a Low Ticket Offer with Liz Wilcox
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In this week’s episode, we welcome back Liz Wilcox as she shares her story from starting an RV blog to developing a lucrative membership in email marketing which makes her six figures from a $9 monthly subscription!
KEY TAKEAWAYS FROM THIS EPISODE:
How to set up a membership.
Why memberships work.
Show that you are invested in your content and share in a relatable way.
How to scale your membership subscribers.
The step-by-step process of growing and scaling your membership
Add value to your audience but also sell as much as feels comfortable for you.
THIS WEEK'S GUEST
Liz Wilcox, has built the most incredible source of income from her $9 membership. She has dedicated her second passion (90s pop culture trivia being her first) to serving online business owners, bloggers, and freelancers to utilize the magic that is email marketing.
Originally a travel blogger, she has written a success story for herself on her membership that hit over 1000 users in 1 year, and in March 2022 she did a launch which brought in $48K in a single week.
She came onto the Conference Room earlier in the year (check out Episode 94 - its awesome!) to talk about her secret to successful email marketing campaigns, and we're delighted that she's come back to talk to us about how she built such a successful membership program.
For more information, or to get in touch with Liz, check out:
LinkedIn: https://www.linkedin.com/in/liz-wilcox-58740b1b0/
Website: www.lizwilcox.com
YOUR HOST
Simon Lader is the host of The Conference Room, Co-Founder of global executive search firm Salisi Human Capital, and podcast growth consultancy Viva Podcasts. Since 1997, Simon has helped cybersecurity vendors to build highly effective teams, and since 2022 he has helped people make money from podcasting.
Get to know more about Simon at:
Website: https://simonlader.com/
Make Money from Podcasting: https://www.vivapodcasts.com/podcastpowerups
Twitter: https://twitter.com/simonlader
LinkedIn: https://www.linkedin.com/in/headhuntersimonlader
Spotify: https://open.spotify.com/show/3dd0obQSM8cYRV0HCxiuF0
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