How To Upscale Your Sales Process As An Online Coach

The Fitness Marketing Agency Podcast

This week we were joined by Dan Poulter, owner of Fitness Business Coaching. Dan started in the fitness industry as a PT in 2008 and went fully online in 2018. We learn how Dan set up his mentorship programme to help other coaches and PTs become online coaches, and reflect on the online coaching space and the impact of online coaching since 2020 in the fitness industry. In this episode, we explore Dan’s journey in the fitness industry, and how he went from working 80-hour weeks as a PT, to mentoring other PTs and coaches. Dan explains the sales process he gets his clients to follow when conducting their sales pitches to potential clients. We delve into all aspects of the sales process and easy pillars to follow to improve your sales. As well as this, we look at presenting yourself as an online coach and what information and content to have on your social media platforms. Key Highlights:

• Dan’s journey in the fitness industry and how he began his mentorship program.

• Understanding the standard at which you should be selling, and what you should be selling.

• How to improve your Instagram profiles as a coach.

• Choosing a platform to contact your prospective client.

• Case studies of Dan’s clients.

• How to book clients in as a PT.

• Sales process and factors ensuring a sale.

• Objections within sales and how to tackle them.

To find out how Fitness Marketing Agency can help your Fitness Business, book a demo call using the link below: https://fitnessmarketingagency.com/discoverycall?sl=podcastshownotes Connect with Fitness Marketing Agency on Instagram: https://www.instagram.com/fitnessmarketingagency/ Connect with Dan: https://www.instagram.com/danielpoulter/ https://www.instagram.com/fitnessbusinesscoaching/