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Vercel’s edge: a killer product advocates team | Kevin Van Gundy, Chief Revenue Officer & Morgane Palomares, Senior Director, Growth & Revenue Marketing, Vercel
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Manage episode 321010584 series 3068347
"We're building a cathedral at Vercel."
We knew this episode would be a great one when Kevin brought this up at the start of the recording.
Vercel is one of the hottest product-led startups with a ton of love amongst developers.
Morgane Palomares and Kevin Van Gundy came onto the podcast to pull back the curtain on Vercel's go-to-market. Here's what you can catch in this episode:
- Vercel's 'product advocates' team - what is it, how is it different from sales or sales-assist, and how did they build it up?
- The unique advantages and challenges of building an open-source product
- Some common pitfalls in PLG GTM that Morgane and Kevin have seen across the years
Connect with Kevin on Twitter or Linkedin, and here's Morgane's Linkedin!
Visit our Product Led Sales blog for more insights, and follow HeadsUp on Linkedin.
If you have questions for me about PLG, growth, or marketing, here's my Linkedin and Twitter.
49 tập
Series đã xóa ("Feed không hoạt động" status)
When? This feed was archived on February 26, 2024 11:34 (). Last successful fetch was on September 13, 2023 14:41 ()
Why? Feed không hoạt động status. Server của chúng tôi không thể lấy được feed hoạt động của podcast trong một khoảng thời gian.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 321010584 series 3068347
"We're building a cathedral at Vercel."
We knew this episode would be a great one when Kevin brought this up at the start of the recording.
Vercel is one of the hottest product-led startups with a ton of love amongst developers.
Morgane Palomares and Kevin Van Gundy came onto the podcast to pull back the curtain on Vercel's go-to-market. Here's what you can catch in this episode:
- Vercel's 'product advocates' team - what is it, how is it different from sales or sales-assist, and how did they build it up?
- The unique advantages and challenges of building an open-source product
- Some common pitfalls in PLG GTM that Morgane and Kevin have seen across the years
Connect with Kevin on Twitter or Linkedin, and here's Morgane's Linkedin!
Visit our Product Led Sales blog for more insights, and follow HeadsUp on Linkedin.
If you have questions for me about PLG, growth, or marketing, here's my Linkedin and Twitter.
49 tập
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