Three Misconceptions About Your Ideal Styling Client That Are Costing You Money

The Six Figure Personal Stylist Podcast

What are you willing to do to have the kind of clients you want and style them the way you want to? Are you willing to accept that some conceptions you have about business are mere myths?

You’re leaving a lot at stake if you don’t understand the styling marketplace. Unfortunately, so much of the business training in this industry leaves much to be desired. I’ve seen how easy it is for stylists to let these beliefs fill them with anxiety and self-doubt for years when it could’ve been avoided with more knowledge about the marketplace and its possibilities for their business.

In this episode of The Six Figure Personal Stylist podcast, you’ll learn about the biggest misconceptions you might have as a stylist about committing to a niche or a type of client. I’ll give you a little insight into the marketplace and demand for styling services, as well as share how these false beliefs are holding your business back and costing you money.

5:46 - The myth that you’ll get clients without a niche just by using the right marketing mechanism

12:17 - The myth that you can find your ideal client just by using this outdated model

15:26 - What your ideal client isn’t telling you and the balancing act you have to provide in your messaging

22:58 - Why the old model of identifying ideal clients is now out of style

26:43 - The myth that you’ll inevitably get bored by going all in on one niche or type of client

31:23 - Why you can let go of the lingering fear of leaving people out if you pick a niche

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1. Three Misconceptions About Your Ideal Styling Client That Are Costing You Money (00:00:00)

2. The myth that you’ll get clients without a niche just by using the right marketing mechanism (00:05:46)

3. The myth that you can find your ideal client just by using this outdated model (00:12:17)

4. What your ideal client isn’t telling you and the balancing act you have to provide in your messaging (00:15:26)

5. Why the old model of identifying ideal clients isn’t working anymore (00:22:58)

6. The myth that you’ll inevitably get bored by going all in on one niche or type of client (00:26:43)

7. Why you can let go of the lingering fear of leaving people out if you pick a niche (00:31:23)