868: You Ghosted Your Email List - Craft Your Comeback Strategy

The Strategy Hour Podcast: Systems and Marketing for Service Based Businesses with Boss Project

Have you ever ghosted your email list and wondered about how to make a comeback? Or if you even could! You're not alone, and I’m here to help. In this episode, I’m diving deep into the art of reengaging an inactive audience authentically and strategically. We’ll talk about why the gap happened, how to assess the situation, and, most importantly, how to craft a comeback plan that feels true to you. I’ll share actionable steps to get your email list going again, from providing genuine value to maintaining consistency.

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I know it can be overwhelming, but you’re not in this alone. I’ve heard your stories, and I’m excited to share insights and strategies to help you move forward. Whether it's finding inspiration or knowing how to avoid the pitfalls, we’re covering it all. Ready to turn that ghosted list into a thriving community? Your comeback story starts here – let’s make it happen!

Episode Highlights

• Evaluate Where You Are At [0:03:25]
• The Risks of Reviving Your Email (And How to Address Them) [0:06:27]
• Are You Ready to Commit to Email? [0:08:37]
• How to Reengage Your Audience [0:10:54]
• Crafting Your Comeback [0:13:00]
• Finding What Works [0:15:35]
• Templates and Resources [0:20:34]
• How to Move Forward [0:21:33]

Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to bossproject.com/podcast.