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How do UX and SEO help your company?
Manage episode 426407360 series 3578340
Nội dung được cung cấp bởi Nils Borgböhmer and Dinghy GmbH. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Nils Borgböhmer and Dinghy GmbH hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
In this conversation, Nils and Pietro discuss the importance of user experience (UX) in SEO and digital marketing. They highlight the shift from a focus on technical SEO to a more holistic approach that prioritizes user satisfaction and trust. They emphasize the need for businesses to understand their website's monetization goals and tailor the user experience to meet those goals. They also discuss the impact of AI on search engines and the future of SEO. Overall, the conversation emphasizes the importance of user experience in driving website traffic and conversions.
Takeaways
User experience (UX) is a crucial factor in SEO and digital marketing.A holistic approach that prioritizes user satisfaction and trust is more effective than focusing solely on technical SEO.Understanding the website's monetization goals and tailoring the user experience accordingly is essential.AI is transforming search engines and will continue to impact the future of SEO.User experience plays a significant role in driving website traffic and conversions.
00:00
Introduction and Background
02:58
The Importance of User Experience in SEO
08:22
The Role of User Experience in the Digital Landscape
13:11
The Impact of AI on Search Engines and SEO
25:37
The Biases in Evaluating User Experience
32:30
Focusing on the Overall User Experience
38:08
Conclusion
16 tập
Chia sẻ
