Finding Your Marketing Purpose with Ikigai

Your Digital Marketing Coach with Neal Schaffer

Do you feel there's a missing link in your marketing strategy? It might be time to incorporate 'Ikigai,' a Japanese concept that brings purpose and meticulous precision into the equation. I'm here to show you how focusing on the details, embracing who you are, and finding joy in the little things can contribute to your professional success.
In this intimate solo episode, we'll unlock the meaning of 'Ikigai' and explore how it's been a driving force in my life and career. Drawing from my 15 years of living and working in Japan, I'll share tales of sushi chefs striving for perfection and question how your purpose or mission manifests in your content. Whether you're a marketer, entrepreneur, or content creator, it's time to discover your Ikigai and take a new purpose-driven approach to marketing.
Are you ready to grow? Let's get started.
Links:

• Awakening Your Ikigai: How the Japanese Wake Up to Joy and Purpose Every Day by Ken Mogi: https://amzn.to/47kKMwA [affiliate]

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• All My Podcast Show Notes: https://podcast.nealschaffer.com