Nội dung được cung cấp bởi Megan J. McCrory. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Megan J. McCrory hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Nội dung được cung cấp bởi Megan J. McCrory. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Megan J. McCrory hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
The ultimate podcast for aspiring wellness warriors and seasoned health enthusiasts alike. Join us as we discuss the world of health coaching, from certification to running a business.
Nội dung được cung cấp bởi Megan J. McCrory. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được Megan J. McCrory hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
The ultimate podcast for aspiring wellness warriors and seasoned health enthusiasts alike. Join us as we discuss the world of health coaching, from certification to running a business.
Embracing Technology in Health Coaching: Telehealth, Apps, Wearables, and Ethics In this episode Megan explores how technology is revolutionizing health coaching. The discussion covers telehealth platforms, apps, and wearables, emphasizing their benefits and challenges, including data privacy and ethical considerations. Megan also shares insights on AI-powered coaching, advanced wearables, and the potential of virtual reality, encouraging coaches to thoughtfully integrate tech tools to enhance client interactions and improve outcomes. Email Megan Send Megan a Voicemail Get big discounts on IIN Courses Try Practice Better Check out the So Frickin' Healthy Podcast Chapters 00:00 Introduction 01:36 Telehealth and Online Coaching Platforms 05:56 Apps and Wearables - How to Use them Effectively 10:35 The Ethics of Data Privacy 15:04 Future Trends in Heath Coaching Tech 21:09 Wrap-Up Companies mentioned in this episode: Practice Better MyFitnessPal Zoom Google Drive Fitbit Apple Watch Oura Ring…
Navigating ADHD: Testing, Diagnosis, and Understanding Guest Kelly Brändli, an ADHD and relationship coach, discusses the process of ADHD testing and diagnosis, particularly in adults. Visit https://sofrickinhealthy.com/episodes/kelly-brandli for more information and resources. 00:00 Introduction 01:08 Is it me? or is it ADHD? 03:02 Differentiating ADHD from Normal Traits 08:09 Barriers to Diagnosis 16:28 Kelly's Personal Diagnosis Story 22:08 Advancements in ADHD Diagnosis 22:53 Conclusion and Next Steps Mentioned in this episode: Send us a Voicemail Click on the link and leave us a voicemail up to 1 minute. Leave us a comment, question, or just some love! Who knows, maybe your voice will be heard on our next episode! (Don't worry, we'll check with you first) Leave us a Voicemail…
Understanding ADHD: Myths, Misconceptions, and Realities Guest Kelly Brändli , an ADHD coach, offers valuable insights into the world of ADHD. Visit https://sofrickinhealthy.com/episodes/kelly-brandli for more information. 00:01 Introduction 01:24 ADHD vs. ADD 08:13 Common Symptoms You Might Be Missing 10:19 8 Areas of Executive Function 15:16 ADHD in Women 21:43 ADHD Mythbusters Kelly explains the symptoms of ADHD, the differences between ADHD and ADD, and addresses common misconceptions about the disorder. The conversation also touches on how ADHD manifests in women and adults, emotional dysregulation, and the concept of Rejection Sensitivity Dysphoria (RSD). With humor and personal anecdotes, Kelly and the hosts discuss ADHD's impact on daily life, the challenges of diagnosis, and the importance of humor and understanding in managing the condition. Mentioned in this episode: Send us a Voicemail Click on the link and leave us a voicemail up to 1 minute. Leave us a comment, question, or just some love! Who knows, maybe your voice will be heard on our next episode! (Don't worry, we'll check with you first) Leave us a Voicemail…
Thanks for listening to Becoming a Health Coach with Megan J. McCrory . This episode of Becoming a Health Coach features a discussion between host Megan McCrory and guest Danna Levy Hoffmann . They discuss the reasons behind Danna's choice to become a health coach and her journey through the Institute for Integrative Nutrition's certification programs. Danna shares her insights on how the program provided a foundation in coaching and business skills alongside her pre-existing knowledge of holistic health. Both Megan and Danna also reflect on the changing structure of the courses and the importance of picking more specific topics for further education. They conclude the discussion with some advice for prospective students, highlighting affordability, flexibility, and focused learning depending on an individual's background and expertise. Guest: Danna Levy Hoffmann 0:00 What standout features or aspects of the certification program did you find particularly beneficial? 00:00 Introduction and Background 00:39 Standout features you found beneficial 02:14 Reflections on the Coaching Journey and Future Directions Mentioned in this episode: Are you So Frickin' Healthy? Check out the other podcast I co-host with Danna Levy Hoffmann from Organilicious.ch. We are both IIN Health Coaching graduates who got together for our love to talk about all things health related. We have some serious guest experts but we always make them laugh while we learn something new. Click the link to listen to the latest episode. Check out the So Frickin' Healthy Podcast…
Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory . Visit becomingahealthcoach.ch for a full transcript, and resources, and to comment on what other health coaches you'd like to have interviewed. When Michelle Leotta became a certified health coach, there was no such thing as board certification and most people had never heard of kale. Join this lively conversation about the industry's evolution and how to get started on your health coaching path from someone who has been in your shoes and continues to move the industry forward. Michelle Leotta has combined 13 years as a practicing health coach with 20+ years of online marketing experience, to help aspiring coaches earn a living doing the work they love. She is the creator of Healthy Profit University, an online learning center to move your business forward. Michelle's Links: Michelle's Facebook group @healthcoachpowercommunity on Instagram Michelle's Website Research Links: Mental Health for the Internet | Healthy Gamer - Mental health for the internet generation Helping people take control of their lives National Board for Health and Wellness Coaching - The National Board for Health & Wellness Coaching (NBHWC) has collaborated with the National Board of Medical Examiners (NBME) since 2016 to provide a robust board certification examination which has led to more than 9,400 National Board Certified Health & Wellness Coaches that hold the NBC-HWC credential. The esteemed NBC-HWC credential represents training, education, and assessment standards, allowing for the profession to advance in all aspects of health care and wellness. International Coaching Federation- Professional Coaching Association - After 25 years, the International Coaching Federation (ICF) has evolved to become the hub for all things coaching. We’re more than a membership organization for trained professional coaches – we’re bringing together, in one place, several key aspects of the growing industry. Discover the ICF ecosystem of six family organizations, created to better serve you on your journey to empower the world through coaching. Mentioned in this episode: Become a member of the show! If you want more of me or just to show your support consider becoming a member of the show. The ‘Health Enthusiast’ is a free membership tier and a way to let me know you’re out there and listening. The ‘Wellness Insider’ is a paid membership tier at $5 per month, for that you’ll have access to exclusive Q&A sessions with me and my guests, early access to episodes and member-only webinars. Support the Show Are you So Frickin' Healthy? Check out the other podcast I co-host with Danna Levy Hoffmann from Organilicious.ch. We are both IIN Health Coaching graduates who got together for our love to talk about all things health related. We have some serious guest experts but we always make them laugh while we learn something new. Click the link to listen to the latest episode. Check out the So Frickin' Healthy Podcast…
Choosing the Right Certification: Becoming a Health Coach Bonus Episode In this bonus episode of 'Becoming a Health Coach', host Megan McCrory speaks with fellow health coach Danna Levy Hoffman about her journey into health coaching. Danna shares her reasons for choosing the Institute for Integrative Nutrition and how convenience and cost factored into her choice. Danna also discusses the initial obstacles she faced setting up her business, her learning process, and her subsequent further education at Functional Medicine Coaching Academy. The episode gives an insight into Danna's unorthodox search process and highlights the role of trusted voices, like Mark Hyman, in endorsing certification programs. Guest: Danna Levy Hoffmann Guest Links: Danna's Website Check out the So Frickin' Healthy Podcast Get big discounts on IIN Courses Visit becomingahealthcoach.ch for a full transcript, the playlist for this mini-series, and to comment on what other health coaches you'd like to have interviewed. Mentioned in this episode: IIN Special Deals IIN is expensive but they always have special deals going on. Check out their catalog of classes by clicking on my ambassador link to automatically get the best deal being offered. You can also use MEGANMCCRORY20 at checkout. I appreciate your support! Get big discounts on IIN Courses Are you So Frickin' Healthy? Check out the other podcast I co-host with Danna Levy Hoffmann from Organilicious.ch. We are both IIN Health Coaching graduates who got together for our love to talk about all things health related. We have some serious guest experts but we always make them laugh while we learn something new. Click the link to listen to the latest episode. Check out the So Frickin' Healthy Podcast…
Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. This bonus episode features host Megan McCrory in a conversation with fellow health coach, Danna Levy Hoffmann. Danna shares her journey of becoming a functional medicine health coach and how her grandmother's ill health, passion for food, and her previous business, which was about healthy cooking for kids, influenced her decision. Danna explains how she started giving health advice to parents who attended her cooking classes, this led her to realize she could coach adults. She then pursued further education to fill in her knowledge gaps. In addition, this episode covers Danna's life in Switzerland, her approach toward healthier cooking methods and ingredients for kids, and her first business name, 'Miso Cute Cooking'. Danna and Megan also co-host the ' So Frickin' Healthy ' podcast. Guest: Danna Levy Hoffmann Guest Links: Organilicious Check out the So Frickin' Healthy Podcast Visit becomingahealthcoach.ch for a full transcript, the playlist for this mini-series, and to comment on what other health coaches you'd like to have interviewed. Mentioned in this episode: Digital Accelerator Course for Online Coaches If the digital side of things is holding you back from starting your business online, check out my cohort-based course the Digital Accelerator for Online Coaches. At the end of 3 weeks, you'll have a working website, integrated email marketing, and your business social media accounts all set-up. Don't rely on third-parties to create your digital space - you can do it! With a little help and guidance from me :) Apply now for the January 2024 cohort. Get your business online - cohort-based course…
Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. Leave your comments or connect with me at becomingahealthcoach.ch . In this episode, Ep. 30 20 Profitable Niches for Health Coaches , your host Megan McCrory discusses the concept of niches in health coaching. She outlines the ways these specialized market segments can aid in customer acquisition and specifies how certain niches can be narrowed down even further. A variety of niches, from weight loss and management to family health and nutrition, are discussed in detail. The episode also provides important insight into the challenges and opportunities each niche presents and how to further one's education to best serve clients in these specific areas. Check out the extended show notes at becomingahealthcoach.ch where you'll find real examples of coaches for each niche. 00:00 Introduction to Niches 01:17 #1 Weight Loss and Weight Management 02:00 #2 Nutrition through Specific Diets 03:03 #3 Fitness and Exercise Coaching 04:52 #4 Stress Reduction and Wellness 05:44 #5 Mindful Eating as a Niche 06:23 #6 Chronic Disease Management 08:37 #7 Digestive Health 10:17 #8 Holistic Health and Integrative Wellness 11:19 #9 Women's Health 13:43 #10 Corporate Wellness 16:56 #11 Healthy Aging 17:24 #12 Sports Nutrition 18:01 #13 Emotional Eating & Food Addiction 18:58 #14 Family Health and Nutrition 19:56 #15 Plant-Based Nutrition 21:12 #16 Mental Health and Wellness 21:51 #17 Auto-Immune Wellness 22:18 #18 Men's Health 23:12 #19 Post-Rehabilitation 23:57 #20 Weightlifting & Strength Training 24:30 Conclusion and Listener Engagement Check out the So Frickin' Healthy Podcast Support Becoming a Health Coach Mentioned in this episode: Digital Accelerator Course for Online Coaches If the digital side of things is holding you back from starting your business online, check out my cohort-based course the Digital Accelerator for Online Coaches. At the end of 3 weeks, you'll have a working website, integrated email marketing, and your business social media accounts all set-up. Don't rely on third-parties to create your digital space - you can do it! With a little help and guidance from me :) Apply now for the January 2024 cohort. Get your business online - cohort-based course Don't plan annual goals -> plan for the next 12 weeks Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually. Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks. 12-Week Goal Setting Session…
Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. Leave your comments or connect with me at becomingahealthcoach.ch . In this episode, Megan discusses how Sparketypes can be used in coaching to help clients find work that brings them joy and fulfillment. She explains the process of diving deeper into understanding the different Sparketypes and how they relate to individuals. Megan shares the importance of having conversations with clients to articulate their thoughts and feelings about their Sparketype profiles. She also highlights the significance of identifying flow moments and collecting information to gain insights about oneself. The episode explores the concept of the Sparked Canvas, a visual profile that serves as a recipe for success in finding work that aligns with one's Sparketype. Megan shares her personal experience with Sparketypes and offers advice on how to approach career changes based on individual preferences and circumstances. If you're a coach or someone interested in self-discovery, this episode provides valuable insights into incorporating Sparketypes into coaching practices and finding meaningful work. Need someone to practice with? Schedule time with me ; I'm happy to help :) https://calendly.com/megan-j-mccrory/practice-coaching-with-megan Become a Certified Sparketype Advisor - Enter "Megan McCrory" as the 'Referred By' person in your application - I earn a commission with no cost to you. Sparketypes - Take the Free Assessment Mentioned in this episode: Digital Accelerator Course for Online Coaches If the digital side of things is holding you back from starting your business online, check out my cohort-based course the Digital Accelerator for Online Coaches. At the end of 3 weeks, you'll have a working website, integrated email marketing, and your business social media accounts all set-up. Don't rely on third-parties to create your digital space - you can do it! With a little help and guidance from me :) Apply now for the January 2024 cohort. Get your business online - cohort-based course Don't plan annual goals -> plan for the next 12 weeks Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually. Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks. 12-Week Goal Setting Session…
Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. This Black Friday, you can experience this transformative journey, too, by enrolling in IIN's Health Coach Training Program at an incredible 45% off using the code MEGANMCCRORY20 or clicking this link https://sldr.page.link/gDVv Need someone to practice with? Schedule time with me ; I'm happy to help :) https://calendly.com/megan-j-mccrory/practice-coaching-with-megan Consider showing your support by becoming a show member. The free tier shows us love , and the $5/month tier helps financially . https://podcast.becomingahealthcoach.ch/support…
Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. Save 20% off IIN or Chopra Certification courses by using my referral code: MEGANMCCRORY20 Ep. 27 Unpacking the Profitability of Health Coaching: Is it Worth the Investment? In this episode, Megan McCrory, a certified International Integrative Health Coach, explores whether health coaching is profitable and worth investing time and money into. She unpacks the concept of profitability from a financial perspective and in terms of satisfaction and inner peace. She examines the pitfalls and challenges of pricing strategy, underpricing, running a business with ADHD, searching for clients, and diversifying income streams. Offering her own experiences and insights, Megan further discusses the importance of developing a robust business plan and the value of education and certification in the health coaching field. Support the Show 00:00 Introduction 02:00 Defining Profitability 04:38 Diversifying Revenue Streams 12:35 Investment in Education and Certification 18:31 Diversifying Sources of Revenue 25:13 Financial Challenges 28:37 Conclusion Need someone to practice with? Schedule time with me ; I'm happy to help :) https://calendly.com/megan-j-mccrory/practice-coaching-with-megan Mentioned in this episode: Don't plan annual goals -> plan for the next 12 weeks Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually. Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks. 12-Week Goal Setting Session Digital Accelerator Course for Online Coaches If the digital side of things is holding you back from starting your business online, check out my cohort-based course the Digital Accelerator for Online Coaches. At the end of 3 weeks, you'll have a working website, integrated email marketing, and your business social media accounts all set-up. Don't rely on third-parties to create your digital space - you can do it! With a little help and guidance from me :) Apply now for the January 2024 cohort. Get your business online - cohort-based course…
Ep. 26 How to Coach when you have no Clients Whether you're a fresh newbie just starting or you've completed your certification long ago but haven't taken the leap, it's crucial to make coaching a habit in your daily routine. Think of it like learning a new language or honing a musical talent, the art of coaching demands consistent practice to become an expert. Download the free episode summary handout , click here . https://mybestself.ck.page/05ad884c25 Need someone to practice with? Schedule time with me ; I'm happy to help :) https://calendly.com/megan-j-mccrory/practice-coaching-with-megan Mentioned in this episode: Don't plan annual goals -> plan for the next 12 weeks Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually. Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks. 12-Week Goal Setting Session…
Well, here we are again. I’ve been promising a new episode since November 2019 and it’s finally here. This is a two-part episode where I explain what I’ve been doing for the past 1150 days and my current coaching business. Are you looking to take your personal development journey to the next level? Look no further than the MyBestSelf Coaching & Community! Our community of like-actioned individuals is dedicated to supporting each other on our paths to self-improvement. With our Level-up Membership, you'll have access to group coaching, monthly challenges, accountability partners, and weekly goal sharing. Our experienced coaches will guide you in setting and achieving your personal goals, and our supportive community will provide the encouragement and motivation you need to stay on track. Don't go through your self-improvement journey alone - join the MyBestSelf Coaching & Community today and experience the power of a supportive community. Take the first step towards reaching your full potential and becoming the best version of yourself. Sign up now! https://community.mybestself.fit/home Mentioned in this episode: Don't plan annual goals -> plan for the next 12 weeks Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually. Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks. 12-Week Goal Setting Session…
Well, here we are again. I’ve been promising a new episode since November 2019 and it’s finally here. This is a two-part episode where I explain what I’ve been doing for the past 1150 days and my current coaching business. Are you looking to take your personal development journey to the next level? Look no further than the MyBestSelf Coaching & Community! Our community of like-actioned individuals is dedicated to supporting each other on our paths to self-improvement. With our Level-up Membership, you'll have access to group coaching, monthly challenges, accountability partners, and weekly goal sharing. Our experienced coaches will guide you in setting and achieving your personal goals, and our supportive community will provide the encouragement and motivation you need to stay on track. Don't go through your self-improvement journey alone - join the MyBestSelf Coaching & Community today and experience the power of a supportive community. Take the first step towards reaching your full potential and becoming the best version of yourself. Sign up now! https://community.mybestself.fit/home Mentioned in this episode: Don't plan annual goals -> plan for the next 12 weeks Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually. Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks. 12-Week Goal Setting Session…
Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. Leave your comments or connect with me at becomingahealthcoach.ch . In this episode, I’m reviewing one of the Institute for Integrative Nutrition’s Advanced courses, Hormone Health. I completed the 7-month course in 2019 and I am excited to tell you all about it. Mentioned in this episode: Are you So Frickin' Healthy? Check out the other podcast I co-host with Danna Levy Hoffmann from Organilicious.ch. We are both IIN Health Coaching graduates who got together for our love to talk about all things health related. We have some serious guest experts but we always make them laugh while we learn something new. Click the link to listen to the latest episode. Check out the So Frickin' Healthy Podcast IIN Special Deals IIN is expensive but they always have special deals going on. Check out their catalog of classes by clicking on my ambassador link to automatically get the best deal being offered. You can also use MEGANMCCRORY20 at checkout. I appreciate your support! Get big discounts on IIN Courses…
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