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The rigorous approach to growth that took Sprout Social to $200m in revenue | Peter Soung, Co-Founder & Director of Growth, Eng. & Product at Sprout Social
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Manage episode 317438104 series 3068347
Peter Soung founded Sprout Social, Inc. more than 10 years ago, and today it is a public company with $200m+ in annual revenue.
More impressively, he's knows all about the ins and outs of growing a self-serve product.
There's been a ton of content created about #productledgrowth in the past year. You might think you've seen it all.
But, if you want to actually hear about the tactical details of what worked and what didn't, or about the hard-won lessons that came from growing a company for an entire decade - this is the podcast to check out.
Things we covered include:
- How to find the 'dead ends' in your product that users can get stuck in
- How to streamline the user experience while customizing it for different use cases and different levels of user sophistication
- How to run effective growth experiments for your product
Connect with Peter on Linkedin or at peter [at] sproutsocial.com if you want to get in touch.
Visit our Product Led Sales blog for more insights, and follow HeadsUp on Linkedin.
If you have questions for me about PLG, growth, or marketing, here's my Linkedin and Twitter.
49 tập
Series đã xóa ("Feed không hoạt động" status)
When? This feed was archived on February 26, 2024 11:34 (). Last successful fetch was on September 13, 2023 14:41 ()
Why? Feed không hoạt động status. Server của chúng tôi không thể lấy được feed hoạt động của podcast trong một khoảng thời gian.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 317438104 series 3068347
Peter Soung founded Sprout Social, Inc. more than 10 years ago, and today it is a public company with $200m+ in annual revenue.
More impressively, he's knows all about the ins and outs of growing a self-serve product.
There's been a ton of content created about #productledgrowth in the past year. You might think you've seen it all.
But, if you want to actually hear about the tactical details of what worked and what didn't, or about the hard-won lessons that came from growing a company for an entire decade - this is the podcast to check out.
Things we covered include:
- How to find the 'dead ends' in your product that users can get stuck in
- How to streamline the user experience while customizing it for different use cases and different levels of user sophistication
- How to run effective growth experiments for your product
Connect with Peter on Linkedin or at peter [at] sproutsocial.com if you want to get in touch.
Visit our Product Led Sales blog for more insights, and follow HeadsUp on Linkedin.
If you have questions for me about PLG, growth, or marketing, here's my Linkedin and Twitter.
49 tập
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