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Ep. 3 Origins - Part 3 - Lost in the Shadows: Strategy Makes Your Business Visible Online
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Nội dung được cung cấp bởi invisibleonline. Tất cả nội dung podcast bao gồm các tập, đồ họa và mô tả podcast đều được invisibleonline hoặc đối tác nền tảng podcast của họ tải lên và cung cấp trực tiếp. Nếu bạn cho rằng ai đó đang sử dụng tác phẩm có bản quyền của bạn mà không có sự cho phép của bạn, bạn có thể làm theo quy trình được nêu ở đây https://vi.player.fm/legal.
Building Client Relationships: Strategy First, Tactics Later
This episode is all about prioritizing strategy when working with clients.
John, Kelly, and Jim explain why understanding a client’s business goals is essential before jumping into tactics like SEO, PPC, or social media. They discuss how to listen, learn, and develop customized strategies that align with long-term objectives.
Tune in to hear how balancing short-term tactics with strategic planning leads to sustainable growth.
Show Notes
Hosts:
- John Maniatis: Digital marketing strategist, focused on helping businesses grow through strategic planning.
- Jim Falotico: Digital marketing expert known for aligning tactics with clients' long-term goals.
- Kelly Biggs: Marketing consultant that creates client-centered strategies that drive success.
Episode Highlights:
- Introduction to the podcast's focus on strategy in digital marketing.
- The origin of their weekly meetings and how collaboration led to growth.
- Jim explains why tactics alone aren't enough for digital success.
- Kelly breaks down strategy vs. tactics and how businesses can better align with long-term goals.
- John shares how building client relationships starts with understanding their business struggles.
- The importance of having realistic budgets and long-term planning.
Key Strategies Discussed:
- Differentiating between quick-win tactics and sustainable strategies.
- Understanding client goals to create personalized marketing plans.
- Why strategic planning leads to more effective digital marketing.
- Building trust and relationships with clients through holistic approaches.
Contact Information:
Website: https://www.ruinvisibleonline.com/
LinkedIn: https://www.linkedin.com/company/ruinvisibleonline
#RUInvisibleOnline, #DigitalMarketing, #BusinessStrategy, #MarketingTips, #MarketingStrategy, #SEO, #BusinessGrowth, #ClientRelationships, #MarketingTips, #PPC,
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